Brandwave

Givebutter vs GiveSmart:Which is more popular?

In September 2026, Givebutter had more branded searches than GiveSmart among charity auction software worldwide. Givebutter had about 60,500 branded searches, while GiveSmart had 8,100. Givebutter made up 54.1% of all charity auction software searches we track, and GiveSmart accounted for 7.2%. When we asked ChatGPT and Google AI Overviews about charity auction software, Givebutter appeared in all five answers and GiveSmart in one. Givebutter was mentioned before GiveSmart in every answer.

Among charity auction software worldwide in September 2026

Who do people search for more?

Givebutter, about 7 searches for every 1 for GiveSmart

Givebutter 60.5K searchesGiveSmart 8.1K searches

Who does AI mention more?

Givebutter, mentioned in every answer we collected

Givebutter in 5 of 5GiveSmart in 1 of 5

Who does AI recommend more?

Givebutter, named ahead of GiveSmart in every answer

Givebutter first in 5GiveSmart never first

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Top charity auction software in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Givebutter appeared in all five answers. GiveSmart was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Givebutter was listed before GiveSmart in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Givebutter1st
  2. Auctria2nd
  3. OneCause3rd
  4. RallyUp4th
  5. 32auctions5th
  6. GalaBid6th
  7. Handbid7th
  8. BiddingOwl8th
  9. GiveSmart9th
  10. Greater Giving–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Givebutter5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • 32auctions4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Auctria4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • GalaBid4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • OneCause3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Handbid3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • RallyUp2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • BiddingOwl2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • GiveSmart1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Greater Giving0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about charity auction software

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Is Givebutter or GiveSmart more popular in search?

This chart shows how often people search Google for Givebutter and GiveSmart by name. Each line represents a brand's share of searches for all ten charity auction software we track, month by month, from English-language searches worldwide.

Givebutter and GiveSmart among charity auction software worldwide, by month

Share of searches by month for Givebutter, GiveSmart. The figures are in the table below the chart.

View monthly share of searches table
MonthGivebutterOneCauseGiveSmart32auctionsAuctriaRallyUpGalaBidGreater GivingBiddingOwlHandbid
Oct 202547.9%11.7%9.6%5.2%6.4%6.4%4.3%4.3%2.9%1.3%
Nov 202546.2%9.2%9.2%9.2%6.2%6.2%5%3.4%4.1%1.2%
Dec 202556.6%7.5%7.5%7.5%4.1%6.2%3.3%2.7%3.3%1.1%
Jan 202650.8%10.2%10.2%5.5%6.8%5.5%3%4.5%1.9%1.6%
Feb 202646.6%11.4%9.3%6.2%7.6%6.2%3.4%5.1%2.7%1.5%
Mar 202646.5%11.4%9.3%6.2%7.6%6.2%3.4%5.1%2.8%1.5%
Apr 202647.5%11.6%7.8%7.8%7.8%5.2%3.5%5.2%2.3%1.5%
May 202651%10.2%8.3%6.8%5.6%5.6%4.5%4.5%2.5%1%
Jun 202658.6%9.6%6.4%5.2%4.3%5.2%4.3%3.4%2.2%0.85%
Jul 202656.4%9.2%7.5%6.1%4%6.1%4%3.3%2.2%1%
Aug 202654.9%11%7.3%6%4.9%6%4%3.2%1.8%0.98%
Sep 202654.1%10.8%7.2%5.9%5.9%5.9%3.9%3.9%1.4%0.89%

How has the Givebutter and GiveSmart comparison changed over the last 12 months?

3 findings

How did search popularity change for charity auction software worldwide in September 2026?

2 changes
  1. In September 2026, Givebutter lost share of searches among charity auction software worldwide, from 54.9% to 54.1%.

  2. Estimated monthly branded searches for GiveSmart worldwide fell 33.1% over 12 measured months, from 12.1K to 8.1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Givebutter’s and GiveSmart’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Givebutter

1 branded search term

  • givebutter

GiveSmart

1 branded search term

  • givesmart

How the Brand Demand Index is measured

Other head-to-heads among charity auction software

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