Brandwave

Ring vs Smart:Which is searched more?

In September 2026, Smart had more branded searches than Ring among carbon monoxide detector brands worldwide. Smart was estimated to have 1.8M branded searches compared to Ring’s 1.1M, and held a 61.7% Share of Search versus Ring’s 36.3%. These are worldwide searches for English-language branded terms.

Share of Search among carbon monoxide detector brands worldwide in September 2026Which is more popular in search, Ring or Smart?
Ring36.3%1.1M searches
vs
Smart61.7%1.8M searches

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Which is more popular in search, Ring or Smart?

Compare the carbon monoxide detector brands brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Ring and Smart among carbon monoxide detector brands worldwide, by month

Share of Search by month for Smart, Ring. The figures are in the table below the chart.

View monthly share of search table
MonthSmartRingKiddeFirst Alert
Oct 202558.6%39.6%1.1%0.71%
Nov 202556.7%41.6%1%0.69%
Dec 202556.7%41.6%1%0.69%
Jan 202658.4%39.5%1.3%0.86%
Feb 202659%39.3%1.1%0.58%
Mar 202662.6%35.5%1.1%0.76%
Apr 202663.2%34.9%1.1%0.77%
May 202663.1%35.1%1.1%0.62%
Jun 202660.1%38.3%0.89%0.73%
Jul 202657.3%40.8%1%0.85%
Aug 202660.4%37.8%0.89%0.89%
Sep 202661.7%36.3%1.1%0.91%

How has the Ring and Smart comparison changed over the last 12 months?

  • Smart was ahead of Ring in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Ring’s estimated Share of Search among carbon monoxide detector brands worldwide moved from 39.6% to 36.3%, and its estimated monthly branded searches moved from 1.2M to 1.1M.
  • Across the 12 months ending September 2026, Smart’s estimated Share of Search among carbon monoxide detector brands worldwide moved from 58.6% to 61.7%, and its estimated monthly branded searches held steady at 1.8M.

How did search popularity change for carbon monoxide detector brands worldwide in September 2026?

  1. In September 2026, Smart gained estimated Share of Search among carbon monoxide detector brands worldwide, from 60.4% to 61.7%.

  2. In September 2026, Ring lost estimated Share of Search among carbon monoxide detector brands worldwide, from 37.8% to 36.3%.

How each brand is measured

Brandwave collects information about searches that people make online using Ring’s and Smart’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Ring

7 branded search terms

  • camera ring
  • home security ring
  • ring camera
  • ring doorbell
  • ring floodlight cam
  • ring security camera
  • ring video doorbell

Smart

1 branded search term

  • smart

How the Brand Demand Index is measured

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