BDK vs Covercraft:Which is more popular?
In September 2026, BDK had more branded searches than Covercraft among car seat cover brands worldwide. BDK had about 74,000 branded searches, while Covercraft had 18,100. BDK made up 51.7% of all car seat cover brand searches we track, and Covercraft accounted for 12.6%. When we asked ChatGPT and Google AI Overviews about car seat cover brands, Covercraft appeared in all four answers and BDK in none.
Who do people search for more?
BDK, about 4 searches for every 1 for Covercraft
Who does AI mention more?
Covercraft, mentioned in every answer we collected
Who does AI recommend more?
Covercraft, the only one of the two named
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Top car seat cover brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Covercraft appeared in all four answers. BDK did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Covercraft1st
EKR2nd
Wet Okole3rd
Carhartt4th
FH Group5th- BDK–
- Gorla–
Leader Accessories–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Covercraft4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- EKR3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Carhartt3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Wet Okole2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- FH Group1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- BDK0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Gorla0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Leader Accessories0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about car seat cover brands
4 answers
Asked ChatGPT
“Which car seat cover brand should I buy?”
Asked ChatGPT
“What are the best car seat cover brands?”
Asked ChatGPT
“What's the best car seat cover brand for a protected interior?”
Searched Google, AI Overview
“car seat covers”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“leather seat covers”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is BDK or Covercraft more popular in search?
This chart shows how often people search Google for BDK and Covercraft by name. Each line represents a brand's share of searches for all eight car seat cover brands we track, month by month, from English-language searches worldwide.
Share of searches by month for BDK, Covercraft. The figures are in the table below the chart.
View monthly share of searches table
| Month | BDK | Gorla | Covercraft | EKR | Wet Okole | FH Group | Carhartt | Leader Accessories |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 42.1% | 34.4% | 12.6% | 4.6% | 3.8% | 1.1% | 1.1% | 0.33% |
| Nov 2025 | 51.9% | 23.2% | 12.7% | 5.7% | 3.8% | 1.1% | 1.3% | 0.34% |
| Dec 2025 | 49.3% | 22.1% | 14.7% | 5.4% | 5.4% | 1.3% | 1.5% | 0.26% |
| Jan 2026 | 47.4% | 25.9% | 14.2% | 5.2% | 4.2% | 1.3% | 1.5% | 0.31% |
| Feb 2026 | 50.7% | 22.7% | 15.2% | 5.5% | 3.7% | 1.1% | 0.84% | 0.27% |
| Mar 2026 | 50.7% | 22.7% | 15.2% | 5.5% | 3.7% | 1.1% | 0.89% | 0.27% |
| Apr 2026 | 45.5% | 24.9% | 16.7% | 7.4% | 3.3% | 1.2% | 0.75% | 0.29% |
| May 2026 | 44.8% | 24.5% | 16.4% | 9% | 3.3% | 0.96% | 0.74% | 0.36% |
| Jun 2026 | 45.4% | 20.3% | 20.3% | 9.1% | 2.7% | 0.98% | 0.75% | 0.44% |
| Jul 2026 | 45.4% | 20.3% | 20.3% | 9.1% | 2.7% | 1.2% | 0.66% | 0.36% |
| Aug 2026 | 47.6% | 14.2% | 21.3% | 11.6% | 2.8% | 1.3% | 0.79% | 0.38% |
| Sep 2026 | 51.7% | 23.1% | 12.6% | 8.5% | 2% | 1.1% | 0.7% | 0.27% |
How has the BDK and Covercraft comparison changed over the last 12 months?
3 findings
- BDK was ahead of Covercraft in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, BDK’s share of searches among car seat cover brands worldwide moved from 42.1% to 51.7%, and its estimated monthly branded searches moved from 60.5K to 74K.
- Across the 12 months ending September 2026, Covercraft’s share of searches among car seat cover brands worldwide held steady at 12.6%, and its estimated monthly branded searches held steady at 18.1K.
How did search popularity change for car seat cover brands worldwide in September 2026?
3 changes
In September 2026, Gorla overtook Covercraft to rank 2nd among car seat cover brands worldwide, with 23.1% of the searches.
In September 2026, BDK gained share of searches among car seat cover brands worldwide, from 47.6% to 51.7%.
In September 2026, Covercraft lost share of searches among car seat cover brands worldwide, from 21.3% to 12.6%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using BDK’s and Covercraft’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
BDK
1 branded search term
- bdk
Covercraft
1 branded search term
- covercraft
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