Brandwave

NetSuite vs Odoo:Which is more popular?

In September 2026, Odoo had more branded searches than NetSuite among business ERP platforms worldwide. Odoo had about 1.1 million branded searches, while NetSuite had 368,000. Odoo made up 64.3% of all business ERP platform searches we track, and NetSuite accounted for 21%. When we asked ChatGPT and Google AI Overviews about business ERP platforms, NetSuite appeared in all five answers and Odoo in three. NetSuite was mentioned before Odoo in every answer.

Among business ERP platforms worldwide in September 2026

Who do people search for more?

Odoo, about 3 searches for every 1 for NetSuite

Odoo 1.1M searchesNetSuite 368K searches

Who does AI mention more?

NetSuite, mentioned in every answer we collected

NetSuite in 5 of 5Odoo in 3 of 5

Who does AI recommend more?

NetSuite, named ahead of Odoo in every answer

NetSuite first in 4Odoo never first

Follow NetSuite vs Odoo and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top business ERP platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, NetSuite appeared in all five answers. Odoo was mentioned in three out of five: in two of the three ChatGPT answers and in one of the two Google AI Overviews. NetSuite was listed before Odoo in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. NetSuite1st
  2. Microsoft Dynamics 365 Business Central2nd
  3. Odoo3rd
  4. Acumatica4th
  5. Sage Intacct5th
  6. ERPNext–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • NetSuite5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Odoo3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Microsoft Dynamics 365 Business Central3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Acumatica3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Sage Intacct2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • ERPNext0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about business ERP platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is NetSuite or Odoo more popular in search?

This chart shows how often people search Google for NetSuite and Odoo by name. Each line represents a brand's share of searches for all six business ERP platforms we track, month by month, from English-language searches worldwide.

NetSuite and Odoo among business ERP platforms worldwide, by month

Share of searches by month for Odoo, NetSuite. The figures are in the table below the chart.

View monthly share of searches table
MonthOdooNetSuiteMicrosoft Dynamics 365 Business CentralERPNextSage IntacctAcumatica
Oct 202565.2%21.5%5.5%4.4%2%1.4%
Nov 202568.7%18.7%4.7%4.7%1.7%1.5%
Dec 202569.3%19%3.9%4.8%1.7%1.3%
Jan 202668.3%18.5%5.1%4.6%2.1%1.5%
Feb 202668.1%18.5%5.1%4.7%2.1%1.5%
Mar 202668%18.5%5.3%4.6%2.1%1.5%
Apr 202668.4%18.6%4.7%4.7%2.1%1.5%
May 202664.7%21%4.9%5.3%2.4%1.7%
Jun 202664.3%20.9%5.5%5.3%2.4%1.7%
Jul 202664.3%21.1%5.1%5.3%2.4%1.7%
Aug 202664.6%21.2%4.7%5.3%2.4%1.7%
Sep 202664.3%21%5.3%5.3%2.4%1.7%

How has the NetSuite and Odoo comparison changed over the last 12 months?

3 findings
  • Odoo was ahead of NetSuite in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, NetSuite’s share of searches among business ERP platforms worldwide moved from 21.5% to 21%, and its estimated monthly branded searches moved from 450K to 368K.
  • Across the 12 months ending September 2026, Odoo’s share of searches among business ERP platforms worldwide moved from 65.2% to 64.3%, and its estimated monthly branded searches moved from 1.4M to 1.1M.

How did search popularity change for business ERP platforms worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for NetSuite worldwide fell 18.2% over 12 measured months, from 450K to 368K in September 2026.

  2. Estimated monthly branded searches for Odoo worldwide fell 17.4% over 12 measured months, from 1.4M to 1.1M in September 2026.

How are branded searches counted?

7 search terms

Brandwave collects information about searches that people make online using NetSuite’s and Odoo’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

NetSuite

1 branded search term

  • netsuite

Odoo

6 branded search terms

  • erp odoo
  • odoo
  • odoo app
  • odoo erp
  • odoo platform
  • odoo software

How the Brand Demand Index is measured

Other head-to-heads among business ERP platforms

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.