Brandwave

ECHO vs Stihl:Which is searched more?

In September 2026, Stihl had more branded searches than ECHO among brush blade brands worldwide. Stihl was estimated to have 1.1M branded searches compared to ECHO’s 14.8K, and held a 50.4% Share of Search versus ECHO’s 0.65%. These are worldwide searches for English-language branded terms.

Share of Search among brush blade brands worldwide in September 2026Which is more popular in search, ECHO or Stihl?
ECHO0.65%14.8K searches
vs
Stihl50.4%1.1M searches

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Which is more popular in search, ECHO or Stihl?

Compare the brush blade brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

ECHO and Stihl among brush blade brands worldwide, by month

Share of Search by month for Stihl, ECHO. The figures are in the table below the chart.

View monthly share of search table
MonthStihlHusqvarnaECHO
Oct 202546.4%53%0.6%
Nov 202552%47.2%0.81%
Dec 202555.6%43.9%0.5%
Jan 202650.5%49.1%0.38%
Feb 202649.8%49.9%0.38%
Mar 202649.1%50.5%0.44%
Apr 202644.9%54.7%0.46%
May 202643.5%56.1%0.38%
Jun 202649%50.6%0.43%
Jul 202650%49.5%0.52%
Aug 202650.6%48.9%0.52%
Sep 202650.4%49%0.65%

How has the ECHO and Stihl comparison changed over the last 12 months?

  • Stihl was ahead of ECHO in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, ECHO’s estimated Share of Search among brush blade brands worldwide moved from 0.6% to 0.65%, and its estimated monthly branded searches held steady at 14.8K.
  • Across the 12 months ending September 2026, Stihl’s estimated Share of Search among brush blade brands worldwide moved from 46.4% to 50.4%, and its estimated monthly branded searches held steady at 1.1M.

How did search popularity change for brush blade brands worldwide in September 2026?

Neither ECHO nor Stihl moved beyond provider rounding among brush blade brands in September 2026.

Other head-to-heads among brush blade brands

How each brand is measured

Brandwave collects information about searches that people make online using ECHO’s and Stihl’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

ECHO

2 branded search terms

  • echo blower
  • echo brush cutter

Stihl

4 branded search terms

  • stihl
  • stihl chainsaw
  • stihl leaf blowers
  • stihl weed eater

How the Brand Demand Index is measured

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