Brandwave

Browser automation tools:Which brands are most popular in search?

In August 2026, Playwright was the most searched among browser automation tools worldwide, with an estimated 368K branded searches and 47.7% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Playwright47.7%
  2. Cypress39%
  3. Puppeteer11.7%
  4. Selenium1.1%
  5. WebdriverIO0.47%

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Share of SearchLeaderboard

Compare the frameworks used to automate browsers. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among browser automation tools worldwide, by month

Share of Search by month for Playwright, Cypress, Puppeteer. The figures are in the table below the chart.

View monthly share of search table
MonthPlaywrightCypressPuppeteerSeleniumWebdriverIO
Oct 202536.5%44.6%16.4%1.8%0.8%
Nov 202537.8%46.2%13.8%1.5%0.68%
Dec 202537.9%46.4%13.9%1.2%0.55%
Jan 202642.6%42.6%12.7%1.4%0.63%
Feb 202652.5%35.1%10.6%1.2%0.63%
Mar 202648.8%39.9%9.8%1.1%0.48%
Apr 202648.8%39.9%9.8%1.1%0.48%
May 202648.8%39.9%9.8%1.1%0.39%
Jun 202652.7%35.3%10.6%0.95%0.42%
Jul 202652.7%35.3%10.6%0.95%0.42%
Aug 202647.7%39%11.7%1.1%0.47%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Playwright

    47.7%

    Held 1st. 368K estimated branded searches, -18.2% vs prior month. Share -5 points.

  2. 2.Cypress

    39%

    Held 2nd. 301K estimated branded searches, 0% vs prior month. Share +3.8 points.

  3. 3.Puppeteer

    11.7%

    Held 3rd. 90.5K estimated branded searches, 0% vs prior month. Share +1.1 points.

  4. 4.Selenium

    1.1%

    Held 4th. 8.1K estimated branded searches, 0% vs prior month. Share +0.1 points.

  5. 5.WebdriverIO

    0.47%

    Held 5th. 3.6K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among browser automation tools worldwide?

In August 2026, Playwright was the most searched among browser automation tools worldwide, with an estimated 368K branded searches and 47.7% estimated Share of Search within this set. Cypress is in 2nd place, 8.7 percentage points behind at 39% Share of Search.

Global browser automation tools, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Playwright36.5% → 47.7%52.7%Jun 202636.5%Oct 20252nd → 1st
Cypress44.6% → 39%46.4%Dec 202535.1%Feb 20261st → 2nd
Puppeteer16.4% → 11.7%16.4%Oct 20259.8%Mar 20263rd
Selenium1.8% → 1.1%1.8%Oct 20250.95%Jun 20264th
WebdriverIO0.8% → 0.47%0.8%Oct 20250.39%May 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Playwright’s estimated Share of Search among browser automation tools worldwide increased from 36.5% to 47.7%.
  • Across the 11 months ending August 2026, Cypress’ estimated Share of Search among browser automation tools worldwide decreased from 44.6% to 39%.
  • Across the 11 months ending August 2026, Puppeteer’s estimated Share of Search among browser automation tools worldwide decreased from 16.4% to 11.7%.
  • Across the 11 months ending August 2026, Selenium’s estimated Share of Search among browser automation tools worldwide decreased from 1.8% to 1.1%.
  • Across the 11 months ending August 2026, Playwright’s estimated Share of Search among browser automation tools worldwide peaked at 52.7% in June 2026 and was lowest at 36.5% in October 2025.
  • Across the 11 months ending August 2026, Cypress’ estimated Share of Search among browser automation tools worldwide peaked at 46.4% in December 2025 and was lowest at 35.1% in February 2026.
  • Across the 11 months ending August 2026, Puppeteer’s estimated Share of Search among browser automation tools worldwide peaked at 16.4% in October 2025 and was lowest at 9.8% in March 2026.
  • Across the 11 months ending August 2026, Playwright rose from 2nd to 1st among browser automation tools worldwide.
  • Across the 11 months ending August 2026, Cypress fell from 1st to 2nd among browser automation tools worldwide.
  • Across the 11 months ending August 2026, WebdriverIO held steady: its estimated Share of Search among browser automation tools worldwide moved less than 0.5 percentage points.

How did search popularity change for browser automation tools worldwide in August 2026?

  1. In August 2026, Cypress gained estimated Share of Search among browser automation tools worldwide, from 35.3% to 39%.

  2. In August 2026, Puppeteer gained estimated Share of Search among browser automation tools worldwide, from 10.6% to 11.7%.

  3. In August 2026, Playwright lost estimated Share of Search among browser automation tools worldwide, from 52.7% to 47.7%.

  4. Estimated monthly branded searches for WebdriverIO worldwide fell 45.5% over 11 measured months, from 6.6K to 3.6K in August 2026.

  5. Estimated monthly branded searches for Selenium worldwide fell 45.3% over 11 measured months, from 14.8K to 8.1K in August 2026.

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