Brandwave

Brand safety platforms:Which are searched most?

In August 2026, Oracle Cloud was the most searched among brand safety platforms worldwide, with an estimated 250K branded searches and 91.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Oracle Cloud91.4%
  2. DoubleVerify5.4%
  3. Integral Ad Science1.6%
  4. Channel Factory1.1%
  5. Pixalate0.58%

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Share of SearchLeaderboard

Compare the tools that check where ads appear. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among brand safety platforms worldwide, by month

Share of Search by month for Oracle Cloud, DoubleVerify. The figures are in the table below the chart.

View monthly share of search table
MonthOracle CloudDoubleVerifyIntegral Ad ScienceChannel FactoryPixalate
Oct 202587%6.2%3.4%2.2%1.2%
Nov 202588.7%5.2%2.8%2.3%0.99%
Dec 202590.4%4.3%2.9%1.5%0.85%
Jan 202690.5%4.4%2.4%1.9%0.84%
Feb 202690.5%4.4%2.4%1.9%0.84%
Mar 202693.4%3%1.6%1.3%0.58%
Apr 202692.1%3.6%2%1.6%0.7%
May 202692.8%3.7%1.6%1.3%0.59%
Jun 202691.4%4.4%1.9%1.6%0.71%
Jul 202691.3%4.4%2%1.6%0.71%
Aug 202691.4%5.4%1.6%1.1%0.58%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Oracle Cloud

    91.4%

    Held 1st. 250K estimated branded searches, +21.9% vs prior month. Share 0 points.

  2. 2.DoubleVerify

    5.4%

    Held 2nd. 14.8K estimated branded searches, +49.5% vs prior month. Share +1 points.

  3. 3.Integral Ad Science

    1.6%

    Held 3rd. 4.4K estimated branded searches, 0% vs prior month. Share -0.4 points.

  4. 4.Channel Factory

    1.1%

    Held 4th. 2.9K estimated branded searches, -19.4% vs prior month. Share -0.5 points.

  5. 5.Pixalate

    0.58%

    Held 5th. 1.6K estimated branded searches, 0% vs prior month. Share -0.1 points.

Compare search popularity between leading brands

Which brand is most popular in search among brand safety platforms worldwide?

In August 2026, Oracle Cloud was the most searched among brand safety platforms worldwide, with an estimated 250K branded searches and 91.4% estimated Share of Search within this set. DoubleVerify is in 2nd place, 86 percentage points behind at 5.4% Share of Search.

Global brand safety platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Oracle Cloud87% → 91.4%93.4%Mar 202687%Oct 20251st
DoubleVerify6.2% → 5.4%6.2%Oct 20253%Mar 20262nd
Integral Ad Science3.4% → 1.6%3.4%Oct 20251.6%Aug 20263rd
Channel Factory2.2% → 1.1%2.3%Nov 20251.1%Aug 20264th
Pixalate1.2% → 0.58%1.2%Oct 20250.58%Mar 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Oracle Cloud’s estimated Share of Search among brand safety platforms worldwide increased from 87% to 91.4%.
  • Across the 11 months ending August 2026, DoubleVerify’s estimated Share of Search among brand safety platforms worldwide decreased from 6.2% to 5.4%.
  • Across the 11 months ending August 2026, Integral Ad Science’s estimated Share of Search among brand safety platforms worldwide decreased from 3.4% to 1.6%.
  • Across the 11 months ending August 2026, Channel Factory’s estimated Share of Search among brand safety platforms worldwide decreased from 2.2% to 1.1%.
  • Across the 11 months ending August 2026, Pixalate’s estimated Share of Search among brand safety platforms worldwide decreased from 1.2% to 0.58%.
  • Across the 11 months ending August 2026, Oracle Cloud’s estimated Share of Search among brand safety platforms worldwide peaked at 93.4% in March 2026 and was lowest at 87% in October 2025.
  • Across the 11 months ending August 2026, DoubleVerify’s estimated Share of Search among brand safety platforms worldwide peaked at 6.2% in October 2025 and was lowest at 3% in March 2026.
  • Across the 11 months ending August 2026, Channel Factory’s estimated Share of Search among brand safety platforms worldwide peaked at 2.3% in November 2025 and was lowest at 1.1% in August 2026.

How did search popularity change for brand safety platforms worldwide in August 2026?

  1. In August 2026, DoubleVerify gained estimated Share of Search among brand safety platforms worldwide, from 4.4% to 5.4%.

  2. In August 2026, Channel Factory lost estimated Share of Search among brand safety platforms worldwide, from 1.6% to 1.1%.

  3. Estimated monthly branded searches for Oracle Cloud worldwide rose 46.9% over 11 measured months, from 170K to 250K in August 2026.

  4. Estimated monthly branded searches for Integral Ad Science worldwide fell 33.3% over 11 measured months, from 6.6K to 4.4K in August 2026.

  5. Estimated monthly branded searches for Pixalate worldwide fell 33.3% over 11 measured months, from 2.4K to 1.6K in August 2026.

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