Maxxis vs Vittoria:Which is searched more?
In September 2026, Vittoria had more branded searches than Maxxis among bike tyre brands worldwide. Vittoria was estimated to have 110K branded searches compared to Maxxis’ 90.5K, and held a 35.4% Share of Search versus Maxxis’ 29.1%. These are worldwide searches for English-language branded terms.
Follow Maxxis vs Vittoria and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Maxxis or Vittoria?
Compare the bike tyre brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Vittoria, Maxxis. The figures are in the table below the chart.
View monthly share of search table
| Month | Schwalbe | Vittoria | Maxxis |
|---|---|---|---|
| Oct 2025 | 35.4% | 35.4% | 29.1% |
| Nov 2025 | 31.1% | 37.8% | 31.1% |
| Dec 2025 | 28.7% | 42.6% | 28.7% |
| Jan 2026 | 31.1% | 37.8% | 31.1% |
| Feb 2026 | 33% | 40.1% | 27% |
| Mar 2026 | 40.2% | 32.8% | 27% |
| Apr 2026 | 45.1% | 30.1% | 24.8% |
| May 2026 | 47.1% | 31.7% | 21.2% |
| Jun 2026 | 50.1% | 27.4% | 22.5% |
| Jul 2026 | 50.1% | 27.4% | 22.5% |
| Aug 2026 | 45.1% | 30.1% | 24.8% |
| Sep 2026 | 35.4% | 35.4% | 29.1% |
How has the Maxxis and Vittoria comparison changed over the last 12 months?
3 findings
- Vittoria was ahead of Maxxis in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Maxxis’ estimated Share of Search among bike tyre brands worldwide held steady at 29.1%, and its estimated monthly branded searches held steady at 90.5K.
- Across the 12 months ending September 2026, Vittoria’s estimated Share of Search among bike tyre brands worldwide held steady at 35.4%, and its estimated monthly branded searches held steady at 110K.
How did search popularity change for bike tyre brands worldwide in September 2026?
2 changes
In September 2026, Vittoria gained estimated Share of Search among bike tyre brands worldwide, from 30.1% to 35.4%.
In September 2026, Maxxis gained estimated Share of Search among bike tyre brands worldwide, from 24.8% to 29.1%.
Other head-to-heads among bike tyre brands
How each brand is measured
Brandwave collects information about searches that people make online using Maxxis’ and Vittoria’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.