How popular isVittoria in search?
In September 2026, there were an estimated 110K branded searches for Vittoria worldwide which held steady over the last 12 months. Vittoria holds 35.4% estimated Share of Search among bike tyre brands worldwide and is ranked 2nd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which bike tyre brands compete with Vittoria?
Share of Search by month for Schwalbe, Vittoria, Maxxis. The figures are in the table below the chart.
View monthly share of search table
| Month | Schwalbe | Vittoria | Maxxis |
|---|---|---|---|
| Oct 2025 | 35.4% | 35.4% | 29.1% |
| Nov 2025 | 31.1% | 37.8% | 31.1% |
| Dec 2025 | 28.7% | 42.6% | 28.7% |
| Jan 2026 | 31.1% | 37.8% | 31.1% |
| Feb 2026 | 33% | 40.1% | 27% |
| Mar 2026 | 40.2% | 32.8% | 27% |
| Apr 2026 | 45.1% | 30.1% | 24.8% |
| May 2026 | 47.1% | 31.7% | 21.2% |
| Jun 2026 | 50.1% | 27.4% | 22.5% |
| Jul 2026 | 50.1% | 27.4% | 22.5% |
| Aug 2026 | 45.1% | 30.1% | 24.8% |
| Sep 2026 | 35.4% | 35.4% | 29.1% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 35.4% | 110K | -33.3% | -9.7 points | |
| 2, held 2nd | 35.4% | 110K | 0% | +5.3 points | |
| 3, held 3rd | 29.1% | 90.5K | 0% | +4.4 points |
Compare search popularity between Vittoria and its closest rivals
Every comparison with Vittoria
2 comparisons
How has branded search demand for Vittoria changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Vittoria worldwide held steady at 110K.
- Across the 12 months ending September 2026, Vittoria’s estimated Share of Search among bike tyre brands worldwide peaked at 42.6% in December 2025 and was lowest at 27.4% in June 2026.
How did search popularity change for bike tyre brands worldwide in September 2026?
3 changes

In September 2026, Vittoria gained estimated Share of Search among bike tyre brands worldwide, from 30.1% to 35.4%.
In September 2026, Maxxis gained estimated Share of Search among bike tyre brands worldwide, from 24.8% to 29.1%.

In September 2026, Schwalbe lost estimated Share of Search among bike tyre brands worldwide, from 45.1% to 35.4%.
How is Vittoria measured?
Brandwave collects information about searches that people make online using Vittoria’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- vittoria
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Is Vittoria your brand?
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