Brandwave

Cateye vs Exposure:Which is more popular?

In September 2026, Exposure had more branded searches than Cateye among bike light brands worldwide. Exposure had about 17,600 branded searches, while Cateye had 10,700. Exposure made up 21.3% of all bike light brand searches we track, and Cateye accounted for 12.9%. When we asked ChatGPT and Google AI Overviews about bike light brands, Cateye and Exposure each appeared in one of the five answers.

Among bike light brands worldwide in September 2026

Who do people search for more?

Exposure, about 65% more searches than Cateye

Exposure 17.6K searchesCateye 10.7K searches

Who does AI mention more?

Both were mentioned in 1 of 5 answers.

Cateye in 1 of 5Exposure in 1 of 5

Follow Cateye vs Exposure and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top bike light brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Cateye and Exposure were each mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Lezyne1st
  2. NiteRider2nd
  3. Knog3rd
  4. Exposure4th
  5. Cateye5th
  6. Moon Sport–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • NiteRider5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Lezyne4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Knog3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Exposure1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cateye1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Moon Sport0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about bike light brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Cateye or Exposure more popular in search?

This chart shows how often people search Google for Cateye and Exposure by name. Each line represents a brand's share of searches for all six bike light brands we track, month by month, from English-language searches worldwide.

Cateye and Exposure among bike light brands worldwide, by month

Share of searches by month for Exposure, Cateye. The figures are in the table below the chart.

View monthly share of searches table
MonthLezyneExposureKnogCateyeNiteRiderMoon Sport
Oct 202537.4%24.7%16.5%14%4%3.3%
Nov 202538.5%25.5%17.1%11.9%4.2%2.9%
Dec 202541.5%20%16.9%13.9%4.1%3.7%
Jan 202637.2%19.3%20%14.1%4.8%4.7%
Feb 202638.6%20.5%17.9%14.5%4.3%4.3%
Mar 202641.7%16.5%21%13%4.1%3.6%
Apr 202641.9%14.9%22.4%14.1%3.6%3.1%
May 202640.6%17.1%21.7%13.8%3.5%3.2%
Jun 202643.5%15.3%19.5%14.3%3.9%3.6%
Jul 202644%15.1%19.2%14.9%3%3.7%
Aug 202645.1%15.5%19.1%13.7%3.1%3.6%
Sep 202641.7%21.3%17.9%12.9%3.5%2.7%

How has the Cateye and Exposure comparison changed over the last 12 months?

3 findings
  • Exposure was ahead of Cateye in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Cateye’s share of searches among bike light brands worldwide moved from 14% to 12.9%, and its estimated monthly branded searches moved from 12.6K to 10.7K.
  • Across the 12 months ending September 2026, Exposure’s share of searches among bike light brands worldwide moved from 24.7% to 21.3%, and its estimated monthly branded searches moved from 22.2K to 17.6K.

How did search popularity change for bike light brands worldwide in September 2026?

2 changes
  1. In September 2026, Exposure overtook Knog to rank 2nd among bike light brands worldwide, with 21.3% of the searches.

  2. In September 2026, Cateye lost share of searches among bike light brands worldwide, from 13.7% to 12.9%.

How are branded searches counted?

8 search terms

Brandwave collects information about searches that people make online using Cateye’s and Exposure’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Cateye

4 branded search terms

  • cateye bike
  • cateye bike computer
  • cateye bike light
  • cateye light

Exposure

4 branded search terms

  • exposure bike
  • exposure bike light
  • exposure helmet light
  • exposure light

How the Brand Demand Index is measured

Other head-to-heads among bike light brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.