Brandwave

Dogtra vs PetSafe:Which is searched more?

In September 2026, Dogtra had more branded searches than PetSafe among bark collar brands worldwide. Dogtra was estimated to have 14.8K branded searches compared to PetSafe’s 1.9K, and held a 1.8% Share of Search versus PetSafe’s 0.23%. These are worldwide searches for English-language branded terms.

Share of Search among bark collar brands worldwide in September 2026Which is more popular in search, Dogtra or PetSafe?
Dogtra1.8%14.8K searches
vs
PetSafe0.23%1.9K searches

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Which is more popular in search, Dogtra or PetSafe?

Compare the bark collar brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Dogtra and PetSafe among bark collar brands worldwide, by month

Share of Search by month for Dogtra, PetSafe. The figures are in the table below the chart.

View monthly share of search table
MonthSportDOGDogtraPetSafe
Oct 202597%2.6%0.42%
Nov 202596.5%3.2%0.34%
Dec 202595.7%3.9%0.41%
Jan 202697%2.6%0.35%
Feb 202696.9%2.6%0.52%
Mar 202696.9%2.6%0.52%
Apr 202697%2.6%0.35%
May 202697.5%2.1%0.34%
Jun 202698%1.8%0.24%
Jul 202698.4%1.5%0.19%
Aug 202698%1.8%0.19%
Sep 202698%1.8%0.23%

How has the Dogtra and PetSafe comparison changed over the last 12 months?

  • Dogtra was ahead of PetSafe in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Dogtra’s estimated Share of Search among bark collar brands worldwide moved from 2.6% to 1.8%, and its estimated monthly branded searches moved from 18.1K to 14.8K.
  • Across the 12 months ending September 2026, PetSafe’s estimated Share of Search among bark collar brands worldwide moved from 0.42% to 0.23%, and its estimated monthly branded searches moved from 2.9K to 1.9K.

How did search popularity change for bark collar brands worldwide in September 2026?

  1. Estimated monthly branded searches for PetSafe worldwide fell 34.5% over 12 measured months, from 2.9K to 1.9K in September 2026.

  2. Estimated monthly branded searches for Dogtra worldwide fell 18.2% over 12 measured months, from 18.1K to 14.8K in September 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Dogtra’s and PetSafe’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Dogtra

1 branded search term

  • dogtra

PetSafe

1 branded search term

  • petsafe bark collar

How the Brand Demand Index is measured

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