How popular isDogtra in search?
In September 2026, there were an estimated 14.8K branded searches for Dogtra worldwide which is down 18.2% over the last 12 months. Dogtra holds 1.7% estimated Share of Search among bark collar brands worldwide and is ranked 3rd of 3 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which bark collar brands compete with Dogtra?
Share of Search by month for SportDOG, PetSafe, Dogtra. The figures are in the table below the chart.
View monthly share of search table
| Month | SportDOG | PetSafe | Dogtra |
|---|---|---|---|
| Oct 2025 | 90.3% | 7.2% | 2.4% |
| Nov 2025 | 89.9% | 7.2% | 3% |
| Dec 2025 | 89.1% | 7.3% | 3.6% |
| Jan 2026 | 92.4% | 5.1% | 2.5% |
| Feb 2026 | 91.9% | 5.6% | 2.5% |
| Mar 2026 | 89.8% | 7.8% | 2.4% |
| Apr 2026 | 91.2% | 6.4% | 2.5% |
| May 2026 | 92.2% | 5.8% | 2% |
| Jun 2026 | 93.5% | 4.8% | 1.7% |
| Jul 2026 | 93.5% | 5.1% | 1.4% |
| Aug 2026 | 92.9% | 5.5% | 1.7% |
| Sep 2026 | 92.4% | 6% | 1.7% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 92.4% | 823K | -17.7% | -0.5 points | |
| 2, held 2nd | 6% | 53.2K | -9.4% | +0.5 points | |
| 3, held 3rd | 1.7% | 14.8K | -18.2% | 0 points |
Compare search popularity between Dogtra and its closest rivals
Every comparison with Dogtra
6 comparisons
How has branded search demand for Dogtra changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Dogtra worldwide fell from 18.1K to 14.8K.
- Across the 12 months ending September 2026, Dogtra’s estimated Share of Search among bark collar brands worldwide decreased from 2.4% to 1.7%.
- Across the 12 months ending September 2026, Dogtra’s estimated Share of Search among bark collar brands worldwide peaked at 3.6% in December 2025 and was lowest at 1.4% in July 2026.
How did search popularity change for bark collar brands worldwide in September 2026?
3 changes

In September 2026, PetSafe gained estimated Share of Search among bark collar brands worldwide, from 5.5% to 6%.

Estimated monthly branded searches for SportDOG worldwide rose 22.3% over 12 measured months, from 673K to 823K in September 2026.

Estimated monthly branded searches for Dogtra worldwide fell 18.2% over 12 measured months, from 18.1K to 14.8K in September 2026.
Where does Dogtra compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Dog trainers | 5th of 5 | 1.4% | Show ranking |
| Bark collar brands | 3rd of 3 | 1.7% | Shown above |
| GPS collar brands | 3rd of 3 | 6.9% | Show ranking |
How is Dogtra measured?
Brandwave collects information about searches that people make online using Dogtra’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- dogtra
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Is Dogtra your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.