Brandwave

Broil King vs Weber:Which is searched more?

In August 2026, Weber had more branded searches than Broil King among barbecue brands worldwide. Weber was estimated to have 110K branded searches compared to Broil King’s 66.2K, and held a 7.2% Share of Search versus Broil King’s 4.3%. These are worldwide searches for English-language branded terms.

Share of Search among barbecue brands worldwide in August 2026Which is more popular in search, Broil King or Weber?
Broil King4.3%66.2K searches
vs
Weber7.2%110K searches

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Which is more popular in search, Broil King or Weber?

Compare the barbecue brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Broil King and Weber among barbecue brands worldwide, by month

Share of Search by month for Weber, Broil King. The figures are in the table below the chart.

View monthly share of search table
MonthWeberBroil King
Oct 20254.4%1.7%
Nov 20255.9%2.4%
Dec 20255.9%2%
Jan 20265.1%2.1%
Feb 20263.5%2.6%
Mar 20265.9%6.5%
Apr 20269.7%8.7%
May 20269.8%7.2%
Jun 20268.1%7.2%
Jul 20268.6%5.1%
Aug 20267.2%4.3%
Sep 2026——

How has the Broil King and Weber comparison changed over the last 12 months?

  • The lead changed hands 2 times in the 11 months ending August 2026: Broil King took it in March 2026, Weber took it in April 2026.
  • Across the 11 months ending August 2026, Broil King’s estimated Share of Search among barbecue brands worldwide moved from 1.7% to 4.3%, and its estimated monthly branded searches moved from 36.2K to 66.2K.
  • Across the 11 months ending August 2026, Weber’s estimated Share of Search among barbecue brands worldwide moved from 4.4% to 7.2%, and its estimated monthly branded searches moved from 90.5K to 110K.

How did search popularity change for barbecue brands worldwide in August 2026?

  1. In August 2026, Weber lost estimated Share of Search among barbecue brands worldwide, from 8.6% to 7.2%.

  2. In August 2026, Broil King lost estimated Share of Search among barbecue brands worldwide, from 5.1% to 4.3%.

How each brand is measured

Brandwave collects information about searches that people make online using Broil King’s and Weber’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Broil King

2 branded search terms

  • broil king
  • broilking

Weber

1 branded search term

  • weber bbq

How the Brand Demand Index is measured

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