Canva vs Pixelcut:Which is more popular?
In September 2026, Pixelcut had more branded searches than Canva among background removal tools worldwide. Pixelcut had about 368,000 branded searches, while Canva had 60,500. Pixelcut made up 2% of all background removal tool searches we track, and Canva accounted for 0.33%. When we asked ChatGPT and Google AI Overviews about background removal tools, Canva appeared in all five answers and Pixelcut in two. Canva was mentioned before Pixelcut in every answer.
Who do people search for more?
Pixelcut, about 6 searches for every 1 for Canva
Who does AI mention more?
Canva, mentioned in every answer we collected
Who does AI recommend more?
Canva, named ahead of Pixelcut in every answer
Follow Canva vs Pixelcut and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top background removal tools in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Canva appeared in all five answers. Pixelcut was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Canva was listed before Pixelcut in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
See every answer about background removal tools
5 answers
Asked ChatGPT
“Which background removal tool should I use?”
Asked ChatGPT
“What are the best background removal tools?”
Asked ChatGPT
“What's the best background removal tool for editing product photos?”
Searched Google, AI Overview
“remove photo background”
Searched Google, AI Overview
“ai background remover”
Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.
Is Canva or Pixelcut more popular in search?
This chart shows how often people search Google for Canva and Pixelcut by name. Each line represents a brand's share of searches for all nine background removal tools we track, month by month, from English-language searches worldwide.
Share of searches by month for Pixelcut, Canva. The figures are in the table below the chart.
View monthly share of searches table
| Month | Pixelcut | Canva |
|---|---|---|
| Nov 2025 | 2.4% | 0.15% |
| Dec 2025 | 2.9% | 0.48% |
| Jan 2026 | 2.9% | 0.48% |
| Feb 2026 | 2.4% | 2.4% |
| Mar 2026 | 2% | 0.26% |
| Apr 2026 | 1.6% | 0.59% |
| May 2026 | 1.6% | 0.22% |
| Jun 2026 | 1.6% | 0.22% |
| Jul 2026 | 1.6% | 0.22% |
| Aug 2026 | 2% | 0.22% |
| Sep 2026 | 2% | 0.33% |
| Oct 2026 | — | — |
Canva sells other things too, so only its searches that name this product count here, like “canva background remover”.
How has branded search for Canva and Pixelcut changed worldwide over the last 12 months?
3 findings
- Pixelcut was ahead of Canva in every measured month of the 11 months ending September 2026.
- Across the 11 months ending September 2026, Canva’s share of searches among background removal tools worldwide moved from 0.15% to 0.33%, and its estimated monthly branded searches moved from 40.5K to 60.5K.
- Across the 11 months ending September 2026, Pixelcut’s share of searches among background removal tools worldwide moved from 2.4% to 2%, and its estimated monthly branded searches moved from 673K to 368K.
How did search popularity change for background removal tools worldwide in September 2026?
2 changes
In September 2026, Canva rose from 7th to 6th among background removal tools worldwide.
Estimated monthly branded searches for Pixelcut worldwide fell 45.3% over 11 measured months, from 673K to 368K in September 2026.
How are Canva’s and Pixelcut’s branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Canva’s and Pixelcut’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.