Brandwave

Animalz vs Omniscient Digital:Which is more popular?

In September 2026, Animalz had more branded searches than Omniscient Digital among B2B content marketing agencies worldwide. Animalz had about 3,680 branded searches, while Omniscient Digital had 1,000. Animalz made up 44.3% of all B2B content marketing agency searches we track, and Omniscient Digital accounted for 12%. When we asked ChatGPT and Google AI Overviews about B2B content marketing agencies, Animalz and Omniscient Digital each appeared in three of the five answers. Omniscient Digital was mentioned before Animalz in two out of three answers.

Among B2B content marketing agencies worldwide in September 2026

Who do people search for more?

Animalz, about 4 searches for every 1 for Omniscient Digital

Animalz 3.7K searchesOmniscient Digital 1K searches

Who does AI mention more?

Both were mentioned in 3 of 5 answers.

Animalz in 3 of 5Omniscient Digital in 3 of 5

Who does AI recommend more?

Omniscient Digital, named ahead of Animalz in 2 of 3 answers

Omniscient Digital first in 2Animalz first in 1

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Top B2B content marketing agencies in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Animalz and Omniscient Digital were each mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Omniscient Digital was listed before Animalz in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Omniscient Digital1st
  2. Animalz2nd
  3. Grow and Convert3rd
  4. Powered by Search4th
  5. Campfire Labs5th
  6. Siege Media6th
  7. Foundation Marketing7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Animalz3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Omniscient Digital3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Grow and Convert3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Siege Media2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Powered by Search2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Campfire Labs2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Foundation Marketing1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about B2B content marketing agencies

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Animalz or Omniscient Digital more popular in search?

This chart shows how often people search Google for Animalz and Omniscient Digital by name. Each line represents a brand's share of searches for all seven B2B content marketing agencies we track, month by month, from English-language searches worldwide.

Animalz and Omniscient Digital among B2B content marketing agencies worldwide, by month

Share of searches by month for Animalz, Omniscient Digital. The figures are in the table below the chart.

View monthly share of searches table
MonthAnimalzSiege MediaOmniscient DigitalFoundation MarketingPowered by SearchGrow and ConvertCampfire Labs
Oct 202532.9%24.6%19.5%4.9%4.9%9.9%3.3%
Nov 202535.8%22.7%15.5%4.7%4.7%12.8%3.8%
Dec 202536.7%23.1%12.2%15.8%4.7%5.4%2.1%
Jan 202641.2%26.5%11%6.5%5.3%7.1%2.3%
Feb 202634.9%33.2%11.4%5.5%6.8%6.3%1.9%
Mar 202639.3%25.3%13.7%6.2%7.6%6%1.8%
Apr 202639.2%25.4%13.8%9.3%5.1%5.8%1.5%
May 202631.5%37.5%10.4%7.5%5%5.9%2.2%
Jun 202640.6%26.4%14.3%6.5%4.3%6.1%1.9%
Jul 202635.1%28.4%15.4%7%5.7%6.7%1.7%
Aug 202640.1%25.6%13.5%6.5%5.3%6.2%2.8%
Sep 202644.3%22.9%12%7.1%7.1%5.5%1.1%

How has the Animalz and Omniscient Digital comparison changed over the last 12 months?

3 findings

How did search popularity change for B2B content marketing agencies worldwide in September 2026?

2 changes
  1. In September 2026, Animalz gained share of searches among B2B content marketing agencies worldwide, from 40.1% to 44.3%.

  2. In September 2026, Omniscient Digital lost share of searches among B2B content marketing agencies worldwide, from 13.5% to 12%.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Animalz’s and Omniscient Digital’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Animalz

4 branded search terms

  • animalz
  • animalz app
  • animalz co
  • animalz content marketing

Omniscient Digital

1 branded search term

  • omniscient digital

How the Brand Demand Index is measured

Other head-to-heads among B2B content marketing agencies

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