Appointment booking platforms:Which brands are most popular in search?
In August 2026, Calendly was the most searched among appointment booking platforms worldwide, with an estimated 827K branded searches and 80.2% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.
Calendly80.2%
Acuity Scheduling10.7%
Setmore3.9%SimplyBook.me2.6%
Cal.com1.8%
YouCanBookMe0.85%
Follow appointment booking platforms and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Share of SearchLeaderboard
Compare online scheduling and booking tools used by service businesses and client-facing teams. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Calendly, Acuity Scheduling, Setmore, SimplyBook.me. The figures are in the table below the chart.
View monthly share of search table
| Month | Calendly | Acuity Scheduling | Setmore | SimplyBook.me | Cal.com | YouCanBookMe |
|---|---|---|---|---|---|---|
| Oct 2025 | 80.5% | 10.8% | 4% | 2.6% | 1.2% | 0.86% |
| Nov 2025 | 80.6% | 10.8% | 4% | 2.7% | 1.2% | 0.7% |
| Dec 2025 | 78.3% | 12.8% | 3.9% | 3.1% | 1.1% | 0.83% |
| Jan 2026 | 78.1% | 12.8% | 3.8% | 3.1% | 1.1% | 1% |
| Feb 2026 | 80.5% | 10.8% | 4% | 2.7% | 1.2% | 0.86% |
| Mar 2026 | 80.3% | 10.8% | 4% | 2.6% | 1.4% | 0.86% |
| Apr 2026 | 80% | 10.7% | 4% | 2.6% | 1.8% | 0.86% |
| May 2026 | 78.3% | 12.8% | 3.8% | 2.6% | 1.7% | 0.83% |
| Jun 2026 | 80.3% | 10.7% | 3.9% | 2.6% | 1.8% | 0.7% |
| Jul 2026 | 80.3% | 10.7% | 3.9% | 2.6% | 1.8% | 0.7% |
| Aug 2026 | 80.2% | 10.7% | 3.9% | 2.6% | 1.8% | 0.85% |
| Sep 2026 | — | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 80.2% | 827K | -0.27% | -0.2 points | |
| 2, held 2nd | 10.7% | 110K | 0% | 0 points | |
| 3, held 3rd | 3.9% | 40.6K | +0.12% | 0 points | |
| 4, held 4th | 2.6% | 27.1K | 0% | 0 points | |
| 5, held 5th | 1.8% | 18.1K | 0% | 0 points | |
| 6, held 6th | 0.85% | 8.8K | +22.2% | +0.2 points |
1.
Calendly80.2%
held 1st · 827K estimated branded searches · -0.27% vs prior month · -0.2 points
10.7%
held 2nd · 110K estimated branded searches · 0% vs prior month · 0 points
3.
Setmore3.9%
held 3rd · 40.6K estimated branded searches · +0.12% vs prior month · 0 points
2.6%
held 4th · 27.1K estimated branded searches · 0% vs prior month · 0 points
5.
Cal.com1.8%
held 5th · 18.1K estimated branded searches · 0% vs prior month · 0 points
0.85%
held 6th · 8.8K estimated branded searches · +22.2% vs prior month · +0.2 points
Compare search popularity between leading brands
- Calendly vs Acuity Scheduling: compare search popularity
- Calendly vs Setmore: compare search popularity
- Acuity Scheduling vs Setmore: compare search popularity
- Compare any of these brands
Which brand is most popular in search among appointment booking platforms worldwide?
6 brands
In August 2026, Calendly was the most searched among appointment booking platforms worldwide, with an estimated 827K branded searches and 80.2% estimated Share of Search within this set. Acuity Scheduling is in 2nd place, 69.5 percentage points behind at 10.7% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Calendly | 80.5% → 80.2% | 80.6%Nov 2025 | 78.1%Jan 2026 | 1st |
| Acuity Scheduling | 10.8% → 10.7% | 12.8%Jan 2026 | 10.7%Jul 2026 | 2nd |
| Setmore | 4% → 3.9% | 4%Nov 2025 | 3.8%May 2026 | 3rd |
| SimplyBook.me | 2.6% | 3.1%Jan 2026 | 2.6%May 2026 | 4th |
| Cal.com | 1.2% → 1.8% | 1.8%Apr 2026 | 1.1%Dec 2025 | 5th |
| YouCanBookMe | 0.86% → 0.85% | 1%Jan 2026 | 0.7%Jun 2026 | 6th |
Each finding as a sentence
- Across the 11 months ending August 2026, Cal.com’s estimated Share of Search among appointment booking platforms worldwide increased from 1.2% to 1.8%.
- Across the 11 months ending August 2026, Calendly’s estimated Share of Search among appointment booking platforms worldwide peaked at 80.6% in November 2025 and was lowest at 78.1% in January 2026.
- Across the 11 months ending August 2026, Acuity Scheduling’s estimated Share of Search among appointment booking platforms worldwide peaked at 12.8% in January 2026 and was lowest at 10.7% in July 2026.
- Across the 11 months ending August 2026, Calendly, Acuity Scheduling, Setmore, SimplyBook.me and YouCanBookMe held steady: their estimated Share of Search among appointment booking platforms worldwide each moved less than 0.5 percentage points.
How did search popularity change for appointment booking platforms worldwide in August 2026?
6 changes
Estimated monthly branded searches for Cal.com worldwide rose 22.3% over 11 measured months, from 14.8K to 18.1K in August 2026.
Estimated monthly branded searches for Setmore worldwide fell 18.7% over 11 measured months, from 50K to 40.6K in August 2026.
Estimated monthly branded searches for Acuity Scheduling worldwide fell 18.6% over 11 measured months, from 135K to 110K in August 2026.
Estimated monthly branded searches for YouCanBookMe worldwide fell 18.5% over 11 measured months, from 10.8K to 8.8K in August 2026.
Estimated monthly branded searches for SimplyBook.me worldwide fell 18.1% over 11 measured months, from 33.1K to 27.1K in August 2026.
Estimated monthly branded searches for Calendly worldwide fell 17.9% over 11 measured months, from 1M to 827K in August 2026.
See your own brand in this picture
Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.