ADT vs Bosch:Which is searched more?
In September 2026, Bosch had more branded searches than ADT among alarm panel brands worldwide. Bosch was estimated to have 677K branded searches compared to ADT’s 535K, and held a 24.6% Share of Search versus ADT’s 19.5%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, ADT or Bosch?
Compare the alarm panel brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Bosch, ADT. The figures are in the table below the chart.
View monthly share of search table
| Month | Ring | Bosch | ADT | Honeywell | DSC |
|---|---|---|---|---|---|
| Oct 2025 | 38.2% | 24.2% | 20.5% | 16.9% | 0.22% |
| Nov 2025 | 41.4% | 23.6% | 17.8% | 16.9% | 0.26% |
| Dec 2025 | 42.2% | 25.7% | 17.8% | 14.1% | 0.27% |
| Jan 2026 | 37.8% | 24.9% | 20.3% | 16.7% | 0.26% |
| Feb 2026 | 41.3% | 23.1% | 20.2% | 15.2% | 0.28% |
| Mar 2026 | 35.3% | 25.2% | 20.6% | 18.6% | 0.29% |
| Apr 2026 | 36.2% | 26.3% | 21.1% | 16.1% | 0.25% |
| May 2026 | 36.9% | 26.1% | 20.5% | 16.2% | 0.25% |
| Jun 2026 | 39.1% | 24% | 18.4% | 18.4% | 0.2% |
| Jul 2026 | 38.6% | 25.8% | 19.2% | 16.2% | 0.19% |
| Aug 2026 | 38.2% | 25.3% | 21.4% | 14.9% | 0.17% |
| Sep 2026 | 39.3% | 24.6% | 19.5% | 16.4% | 0.19% |
How has the ADT and Bosch comparison changed over the last 12 months?
3 findings
- Bosch was ahead of ADT in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, ADT’s estimated Share of Search among alarm panel brands worldwide moved from 20.5% to 19.5%, and its estimated monthly branded searches moved from 667K to 535K.
- Across the 12 months ending September 2026, Bosch’s estimated Share of Search among alarm panel brands worldwide moved from 24.2% to 24.6%, and its estimated monthly branded searches moved from 788K to 677K.
How did search popularity change for alarm panel brands worldwide in September 2026?
2 changes
In September 2026, ADT lost estimated Share of Search among alarm panel brands worldwide, from 21.4% to 19.5%.
In September 2026, Bosch lost estimated Share of Search among alarm panel brands worldwide, from 25.3% to 24.6%.
Other head-to-heads among alarm panel brands
How each brand is measured
Brandwave collects information about searches that people make online using ADT’s and Bosch’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
ADT
4 branded search terms
- adt
- adt alarm
- adt home security
- adt security
Bosch
79 branded search terms
- bosch air blower
- bosch air nailer
- bosch alarm panel
- bosch bag
- bosch belt sander
- bosch bench grinder
- bosch bench saw
- bosch biscuit joiner
- bosch borescope
- bosch breaker hammer
- bosch brush cutter
- bosch caulking gun
- bosch chasing machine
- bosch chipping hammer
- bosch chuck key
- bosch compound miter saw
- bosch cordless angle grinder
- bosch cordless sawzall
- bosch cordless screwdriver
- bosch demolition hammer
- bosch dishwasher
- bosch drill bits
- bosch dust extractor
- bosch flame detector
- bosch forstner bit
- bosch freestanding oven
- bosch fridge
- bosch fridge freezer
- bosch green laser
- bosch grinder blades
- bosch grinding disc
- bosch hacksaw frame
- bosch hand blender
- bosch hand sander
- bosch heat gun
- bosch hole saw
- bosch hot water
- bosch hover mower
- bosch impact wrench
- bosch induction hob
1–40 of 79
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