Brandwave

Adobe Lightroom vs Picsart:Which is more popular?

In September 2026, Picsart had more branded searches than Adobe Lightroom among AI photo enhancers worldwide. Picsart had about 1.8 million branded searches, while Adobe Lightroom had 1.2 million. Picsart made up 38.6% of all AI photo enhancer searches we track, and Adobe Lightroom accounted for 24.9%. When we asked ChatGPT and Google AI Overviews about AI photo enhancers, Adobe Lightroom appeared in two of the five answers and Picsart in none.

Among AI photo enhancers worldwide in September 2026

Who do people search for more?

Picsart, about 55% more searches than Adobe Lightroom

Picsart 1.8M searchesAdobe Lightroom 1.2M searches

Who does AI mention more?

Adobe Lightroom, mentioned in 2 of 5 answers, Picsart in 0

Adobe Lightroom in 2 of 5Picsart in 0 of 5

Who does AI recommend more?

Adobe Lightroom, the only one of the two named

Adobe Lightroom first in 2Picsart never named

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Top AI photo enhancers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Adobe Lightroom was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Picsart did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Remini1st
  2. Adobe Lightroom2nd
  3. Let's Enhance3rd
  4. Upscayl4th
  5. Picsart–
  6. Fotor–
  7. Picwish–
  8. VanceAI–
  9. Topaz Labs–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Remini3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Adobe Lightroom2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Let's Enhance2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Fotor1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Picwish1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Upscayl1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Picsart0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • VanceAI0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Topaz Labs0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about AI photo enhancers

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Adobe Lightroom or Picsart more popular in search?

This chart shows how often people search Google for Adobe Lightroom and Picsart by name. Each line represents a brand's share of searches for all nine AI photo enhancers we track, month by month, from English-language searches worldwide.

Adobe Lightroom and Picsart among AI photo enhancers worldwide, by month

Share of searches by month for Picsart, Adobe Lightroom. The figures are in the table below the chart.

View monthly share of searches table
MonthPicsartAdobe LightroomReminiFotorPicwishUpscaylLet's EnhanceVanceAITopaz Labs
Oct 202532.5%19%26.5%11%6.8%1.7%1.5%0.27%0.75%
Nov 202536.2%19.7%22.8%9.8%7.4%1.8%1.4%0.24%0.81%
Dec 202535.4%19.2%22.3%11.2%7.2%2.2%1.3%0.29%0.8%
Jan 202635.7%20.1%22.9%8.2%7.4%2.7%1.7%0.37%0.82%
Feb 202637.6%21.3%20.5%8.1%6.6%3%1.8%0.4%0.73%
Mar 202635.4%20.3%23.3%8.7%6%3.3%1.9%0.44%0.66%
Apr 202639.3%19.3%21.7%7.5%5.8%3.2%2.1%0.52%0.63%
May 202641.1%19.9%19.7%5.7%6.2%4.2%1.6%0.84%0.69%
Jun 202642.4%21.2%17.5%5.8%5.5%4.5%1.3%0.91%0.91%
Jul 202645%19.6%15.5%6.1%6%4.9%1.3%0.8%0.8%
Aug 202642.5%21.8%14.8%8.9%4.6%4.6%1.2%0.93%0.62%
Sep 202638.6%24.9%13.7%9.1%5.3%5.3%1.2%1.1%0.87%

How has the Adobe Lightroom and Picsart comparison changed over the last 12 months?

3 findings
  • Picsart was ahead of Adobe Lightroom in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Adobe Lightroom’s share of searches among AI photo enhancers worldwide moved from 19% to 24.9%, and its estimated monthly branded searches held steady at 1.2M.
  • Across the 12 months ending September 2026, Picsart’s share of searches among AI photo enhancers worldwide moved from 32.5% to 38.6%, and its estimated monthly branded searches moved from 2.1M to 1.8M.

How did search popularity change for AI photo enhancers worldwide in September 2026?

2 changes

  1. In September 2026, Adobe Lightroom gained share of searches among AI photo enhancers worldwide, from 21.8% to 24.9%.

  2. In September 2026, Picsart lost share of searches among AI photo enhancers worldwide, from 42.5% to 38.6%.

How are branded searches counted?

76 search terms

Brandwave collects information about searches that people make online using Adobe Lightroom’s and Picsart’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Adobe Lightroom

6 branded search terms

  • adobe lightroom
  • lightroom
  • lightroom app
  • lightroom classic
  • lightroom mobile
  • lightroom presets

Picsart

70 branded search terms

  • background for picsart
  • background of picsart
  • background picsart
  • backgrounds picsart
  • bg for picsart
  • edit photo on picsart
  • editing for picsart
  • image picsart
  • photo edit in picsart
  • photo edit on picsart
  • photo edit picsart
  • photo edit picsart app
  • photo editing app picsart
  • photo editing in picsart
  • photo editing on picsart
  • photo editing picsart
  • photo editor app picsart
  • photo editor picsart
  • photo editor picsart app
  • pics art
  • pics art ai
  • pics art app
  • pics art edited pics
  • pics art editing
  • pics art editor
  • pics art photos
  • pics art web
  • pics art website
  • picsart
  • picsart academy
  • picsart ai
  • picsart app
  • picsart app photo editing
  • picsart app photo editor
  • picsart app picsart app
  • picsart application
  • picsart background
  • picsart background remover
  • picsart backgrounds
  • picsart bg remover

1–40 of 70

How the Brand Demand Index is measured

Other head-to-heads among AI photo enhancers

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