Brandwave

Epiphone vs Seagull:Which is searched more?

In September 2026, Epiphone had more branded searches than Seagull among acoustic guitars worldwide. Epiphone was estimated to have 110K branded searches compared to Seagull’s 12.1K, and held a 28.3% Share of Search versus Seagull’s 3.1%. These are worldwide searches for English-language branded terms.

Share of Search among acoustic guitars worldwide in September 2026Which is more popular in search, Epiphone or Seagull?
Epiphone28.3%110K searches
vs
Seagull3.1%12.1K searches

Follow Epiphone vs Seagull and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Which is more popular in search, Epiphone or Seagull?

Compare the acoustic guitars people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Epiphone and Seagull among acoustic guitars worldwide, by month

Share of Search by month for Epiphone, Seagull. The figures are in the table below the chart.

View monthly share of search table
MonthEpiphoneYamaha GuitarsMartinTaylor GuitarsSeagullGibson
Oct 202532.9%22.1%22.1%18.1%2.4%2.4%
Nov 202530.1%24.6%20.2%20.2%2.7%2.2%
Dec 202530.1%24.6%20.2%20.2%2.7%2.2%
Jan 202633.2%22.1%22.1%18.2%2.4%2%
Feb 202634.1%22.9%18.7%18.7%3.1%2.5%
Mar 202634.1%22.9%18.7%18.7%3.1%2.5%
Apr 202634.3%23%18.8%18.8%2.5%2.5%
May 202634.3%23%18.8%18.8%2.5%2.5%
Jun 202632.4%26.7%17.8%17.8%2.9%2.4%
Jul 202630%24.7%20.2%20.2%2.7%2.2%
Aug 202628.3%28.3%19.1%19.1%3.1%2.1%
Sep 202628.3%28.3%19.1%19.1%3.1%2.1%

How has the Epiphone and Seagull comparison changed over the last 12 months?

  • Epiphone was ahead of Seagull in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Epiphone’s estimated Share of Search among acoustic guitars worldwide moved from 32.9% to 28.3%, and its estimated monthly branded searches moved from 135K to 110K.
  • Across the 12 months ending September 2026, Seagull’s estimated Share of Search among acoustic guitars worldwide moved from 2.4% to 3.1%, and its estimated monthly branded searches moved from 9.9K to 12.1K.

How did search popularity change for acoustic guitars worldwide in September 2026?

  1. Estimated monthly branded searches for Seagull worldwide rose 22.2% over 12 measured months, from 9.9K to 12.1K in September 2026.

  2. Estimated monthly branded searches for Epiphone worldwide fell 18.5% over 12 measured months, from 135K to 110K in September 2026.

Other head-to-heads among acoustic guitars

How each brand is measured

Brandwave collects information about searches that people make online using Epiphone’s and Seagull’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Epiphone

1 branded search term

  • epiphone

Seagull

1 branded search term

  • seagull guitars

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.