How popular isZimaSilk?
In September 2026, people searched for ZimaSilk by name about 880 times worldwide, a 12% decrease from the previous year. These searches made up 1.3% of all global silk pillowcase brand searches, placing ZimaSilk eighth out of ten brands. When we asked both ChatGPT and Google AI Overviews about silk pillowcase brands, ZimaSilk did not appear in any of the answers.
ZimaSilk is the eighth most searched of 10 competitors and not listed in any AI answer.
BlissyShare of searches 69.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 4th
SlipShare of searches 10.1%Mentioned in 4 of 5 AI answersPlace in AI recommendations 3rd
KitschShare of searches 8.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
Fishers FineryShare of searches 3.7%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
ZimaSilkShare of searches 1.3%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top silk pillowcase brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, ZimaSilk did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
- Fishers Finery1st
Quince2nd- Slip3rd
- Blissy4th
Brooklinen5th
LilySilk6th
Mulberry Park Silks7th- Kitsch–
- ZimaSilk–
- Alaska Bear–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Blissy5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Fishers Finery5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Slip4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Quince4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Mulberry Park Silks1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- LilySilk1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Brooklinen1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Kitsch0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- ZimaSilk0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Alaska Bear0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about silk pillowcase brands
5 answers
Asked ChatGPT
“Which silk pillowcase brand should I buy?”
Asked ChatGPT
“What are the best silk pillowcase brands?”
Asked ChatGPT
“What's the best silk pillowcase brand for hair and skin?”
Searched Google, AI Overview
“silk pillowcase”
Searched Google, AI Overview
“best silk pillowcase”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.
Which silk pillowcase brands compete with ZimaSilk?
Share of searches by month for Blissy, Slip, Kitsch, Fishers Finery, Quince, ZimaSilk. The figures are in the table below the chart.
View monthly share of searches table
| Month | Blissy | Slip | Kitsch | Fishers Finery | Quince | Mulberry Park Silks | LilySilk | ZimaSilk | Brooklinen | Alaska Bear |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 77.6% | 8.5% | 3.7% | 3.1% | 2.1% | 1.3% | 1.3% | 1.3% | 0.76% | 0.34% |
| Nov 2025 | 75% | 9.2% | 5% | 3.3% | 3.3% | 0.99% | 0.99% | 0.81% | 1.2% | 0.2% |
| Dec 2025 | 71.7% | 9.6% | 6.4% | 4.3% | 2.3% | 1.3% | 1.9% | 0.85% | 1.3% | 0.26% |
| Jan 2026 | 66.7% | 13.4% | 4.9% | 4% | 4.9% | 1.8% | 1.4% | 1.4% | 1.1% | 0.35% |
| Feb 2026 | 58.3% | 23.3% | 5.7% | 3.1% | 3.1% | 1.3% | 1.1% | 1.3% | 2.5% | 0.34% |
| Mar 2026 | 67.8% | 13.1% | 5.8% | 3.8% | 3.2% | 2.1% | 1.2% | 1.7% | 0.78% | 0.42% |
| Apr 2026 | 64.6% | 15.3% | 6.8% | 3.7% | 3.7% | 2% | 1.4% | 1.5% | 0.74% | 0.32% |
| May 2026 | 58.9% | 13.9% | 13.9% | 3.4% | 4.1% | 1.8% | 1.4% | 1.4% | 0.83% | 0.37% |
| Jun 2026 | 55.3% | 12.1% | 18.1% | 3.6% | 5.4% | 1.5% | 1.3% | 1.5% | 0.88% | 0.39% |
| Jul 2026 | 49.7% | 11.7% | 21.5% | 2.8% | 9.6% | 1.2% | 1% | 1.2% | 0.85% | 0.31% |
| Aug 2026 | 58.5% | 8.5% | 15.7% | 3.8% | 8.5% | 1.7% | 1.1% | 1.3% | 0.62% | 0.27% |
| Sep 2026 | 69.2% | 10.1% | 8.3% | 3.7% | 3.7% | 1.5% | 1.3% | 1.3% | 0.6% | 0.26% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 69.2% | 45.2K | 0% | +10.7 points | |
| 2, moved from 4th to 2nd | 10.1% | 6.6K | 0% | +1.6 pointsmoved from 4th to 2nd | |
| 3, moved from 2nd to 3rd | 8.3% | 5.4K | -55.4% | -7.4 pointsmoved from 2nd to 3rd | |
| 4, moved from 5th to 4th | 3.7% | 2.4K | -17.2% | -0.1 pointsmoved from 5th to 4th | |
| 5, moved from 3rd to 5th | 3.7% | 2.4K | -63.6% | -4.9 pointsmoved from 3rd to 5th | |
| 6, held 6th | 1.5% | 1K | -23.1% | -0.2 points | |
| 7, moved from 8th to 7th | 1.3% | 880 | 0% | +0.2 pointsmoved from 8th to 7th | |
| 8, moved from 7th to 8th | 1.3% | 880 | -12% | +0.1 pointsmoved from 7th to 8th | |
| 9, held 9th | 0.6% | 390 | -18.8% | 0 points | |
| 10, held 10th | 0.26% | 170 | -19% | 0 points |
1.
Blissy69.2%
Held 1st. 45.2K estimated branded searches, 0% vs prior month. Share +10.7 points.
2.
Slip10.1%
Moved from 4th to 2nd. 6.6K estimated branded searches, 0% vs prior month. Share +1.6 points.
3.
Kitsch8.3%
Moved from 2nd to 3rd. 5.4K estimated branded searches, -55.4% vs prior month. Share -7.4 points.
3.7%
Moved from 5th to 4th. 2.4K estimated branded searches, -17.2% vs prior month. Share -0.1 points.
5.
Quince3.7%
Moved from 3rd to 5th. 2.4K estimated branded searches, -63.6% vs prior month. Share -4.9 points.
1.5%
Held 6th. 1K estimated branded searches, -23.1% vs prior month. Share -0.2 points.
7.
LilySilk1.3%
Moved from 8th to 7th. 880 estimated branded searches, 0% vs prior month. Share +0.2 points.
8.
ZimaSilk1.3%
Moved from 7th to 8th. 880 estimated branded searches, -12% vs prior month. Share +0.1 points.
0.6%
Held 9th. 390 estimated branded searches, -18.8% vs prior month. Share 0 points.
10.Alaska Bear
0.26%
Held 10th. 170 estimated branded searches, -19% vs prior month. Share 0 points.
Compare popularity between ZimaSilk and its closest rivals
Every comparison with ZimaSilk
9 comparisons
How has branded search demand for ZimaSilk changed worldwide over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for ZimaSilk worldwide fell from 1K to 880.
- Across the 12 months ending September 2026, ZimaSilk’s share of searches among silk pillowcase brands worldwide held steady at 1.3%.
How did search popularity change for silk pillowcase brands worldwide in September 2026?
6 changes
In September 2026, Slip overtook Kitsch and Quince to rank 2nd among silk pillowcase brands worldwide, with 10.1% of the searches.
In September 2026, Blissy gained share of searches among silk pillowcase brands worldwide, from 58.5% to 69.2%.
In September 2026, Kitsch lost share of searches among silk pillowcase brands worldwide, from 15.7% to 8.3%.
In September 2026, Quince lost share of searches among silk pillowcase brands worldwide, from 8.5% to 3.7%.
In September 2026, Fishers Finery rose from 5th to 4th among silk pillowcase brands worldwide.
In September 2026, LilySilk rose from 8th to 7th among silk pillowcase brands worldwide.
How are ZimaSilk’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using ZimaSilk’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- zimasilk
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