Brandwave

How popular isZed?

In September 2026, people searched for Zed by name about 40,500 times worldwide, a 33.1% decrease from the previous year. These searches made up 37.4% of all global remote pair programming tool searches, placing Zed second out of seven tools. When we asked both ChatGPT and Google AI Overviews about remote pair programming tools, Zed appeared in three of the five answers and was the third most recommended of the seven.

Search and AI answers in September 2026

Zed is the second most searched of 7 competitors and the third most recommended in AI answers.

  1. GitHub CodespacesShare of searches 55.9%Mentioned in 2 of 5 AI answersPlace in AI recommendations 6th
  2. ZedShare of searches 37.4%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  3. Live ShareShare of searches 4.1%Mentioned in 5 of 5 AI answersPlace in AI recommendations 2nd
  4. CodeTogetherShare of searches 1.5%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th
  5. PopShare of searches 0.55%Mentioned in 0 of 5 AI answersPlace in AI recommendations –

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Top remote pair programming tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Zed was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Zed is the third most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Tuple1st
  2. Live Share2nd
  3. Zed3rd
  4. CodeTogether4th
  5. Screen5th
  6. GitHub Codespaces6th
  7. Pop–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Live Share5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Tuple5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • CodeTogether4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Zed3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • GitHub Codespaces2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Screen1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Pop0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about remote pair programming tools

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which remote pair programming tools compete with Zed?

Zed against remote pair programming tools worldwide, by month

Share of searches by month for GitHub Codespaces, Zed, Live Share. The figures are in the table below the chart.

View monthly share of searches table
MonthGitHub CodespacesZedLive ShareCodeTogetherPopTupleScreen
Oct 202541.7%50.9%4.5%1.6%0.5%0.74%0.06%
Nov 202550%40.9%5.5%1.9%0.73%0.89%0.07%
Dec 202545.2%45.2%6%1.8%0.66%0.98%0.06%
Jan 202646.2%46.2%5%1.5%0.55%0.55%0.07%
Feb 202646.4%46.4%5.1%1.2%0.45%0.45%0.05%
Mar 202651.3%42%4.6%1.1%0.5%0.41%0.06%
Apr 202647%47%4.2%1%0.46%0.37%0.05%
May 202637.8%56.5%4.1%0.76%0.45%0.3%0.05%
Jun 202642.5%52%3.8%0.86%0.51%0.33%0.06%
Jul 202651.2%41.9%4.6%1%0.61%0.61%0.07%
Aug 202656%37.5%4.1%1.2%0.44%0.67%0.05%
Sep 202655.9%37.4%4.1%1.5%0.55%0.55%0.06%
  1. Held 1st. 60.5K estimated branded searches, 0% vs prior month. Share -0.2 points.

  2. 2.Zed

    37.4%

    Held 2nd. 40.5K estimated branded searches, 0% vs prior month. Share -0.1 points.

  3. Held 3rd. 4.4K estimated branded searches, 0% vs prior month. Share 0 points.

  4. Held 4th. 1.6K estimated branded searches, +23.1% vs prior month. Share +0.3 points.

  5. 5.Pop

    0.55%

    Moved from 6th to 5th. 590 estimated branded searches, +22.9% vs prior month. Share +0.1 points.

  6. 6.Tuple

    0.55%

    Moved from 5th to 6th. 590 estimated branded searches, -18.1% vs prior month. Share -0.1 points.

  7. 7.Screen

    0.06%

    Held 7th. 70 estimated branded searches, +40% vs prior month. Share 0 points.

Compare popularity between Zed and its closest rivals

Every comparison with Zed

12 comparisons

How has branded search demand for Zed changed worldwide over the last 12 months?

4 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Zed worldwide fell from 60.5K to 40.5K.
  • Across the 12 months ending September 2026, Zed’s share of searches among remote pair programming tools worldwide decreased from 50.9% to 37.4%.
  • Across the 12 months ending September 2026, Zed’s share of searches among remote pair programming tools worldwide peaked at 56.5% in May 2026 and was lowest at 37.4% in September 2026.
  • Across the 12 months ending September 2026, Zed fell from 1st to 2nd among remote pair programming tools worldwide.

How did search popularity change for remote pair programming tools worldwide in September 2026?

6 changes
  1. CodeTogether’s share of searches among remote pair programming tools worldwide has gained ground for 3 months in a row, from 0.86% to 1.5% in September 2026.

  2. Zed’s share of searches among remote pair programming tools worldwide has lost ground for 3 months in a row, from 52% to 37.4% in September 2026.

  3. In September 2026, Pop rose from 6th to 5th among remote pair programming tools worldwide.

  4. In September 2026, Tuple fell from 5th to 6th among remote pair programming tools worldwide.

  5. Estimated monthly branded searches for GitHub Codespaces worldwide rose 22.2% over 12 measured months, from 49.5K to 60.5K in September 2026.

  6. Estimated monthly branded searches for Live Share worldwide fell 18.5% over 12 measured months, from 5.4K to 4.4K in September 2026.

How are Zed’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Zed’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • zed editor

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How the Brand Demand Index is measured

Where does Zed compete?

Zed is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of searchesRanking
Code editors7th of 70.76%Show ranking
Remote pair programming tools2nd of 737.4%Shown above
Creator with pink hair and a pink jacket

Is Zed your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.