Brandwave

Sublime Text vs Zed:Which is more popular?

In September 2026, Sublime Text had more branded searches than Zed among code editors worldwide. Sublime Text had about 201,000 branded searches, while Zed had 40,500. Sublime Text made up 3.8% of all code editor searches we track, and Zed accounted for 0.76%. When we asked ChatGPT and Google AI Overviews about code editors, Zed appeared in all five answers and Sublime Text in three. Zed was mentioned before Sublime Text in every answer.

Among code editors worldwide in September 2026

Who do people search for more?

Sublime Text, about 5 searches for every 1 for Zed

Sublime Text 201K searchesZed 40.5K searches

Who does AI mention more?

Zed, mentioned in every answer we collected

Zed in 5 of 5Sublime Text in 3 of 5

Who does AI recommend more?

Zed, named ahead of Sublime Text in every answer

Zed first in 5Sublime Text never first

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Top code editors in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Zed appeared in all five answers. Sublime Text was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Zed was listed before Sublime Text in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Visual Studio Code1st
  2. Cursor2nd
  3. Zed3rd
  4. Sublime Text4th
  5. JetBrains5th
  6. Neovim6th
  7. Notepad++7th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Visual Studio Code5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Cursor5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Zed5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Sublime Text3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Neovim3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Notepad++2 of 5Named in 0 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • JetBrains2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about code editors

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Sublime Text or Zed more popular in search?

This chart shows how often people search Google for Sublime Text and Zed by name. Each line represents a brand's share of searches for all seven code editors we track, month by month, from English-language searches worldwide.

Sublime Text and Zed among code editors worldwide, by month

Share of searches by month for Sublime Text, Zed. The figures are in the table below the chart.

View monthly share of searches table
MonthVisual Studio CodeNotepad++JetBrainsSublime TextCursorNeovimZed
Oct 202569.6%14.5%5.3%4.3%2.9%2.4%1.1%
Nov 202569.7%15.3%4.6%4.6%3%2%0.75%
Dec 202567.4%17.1%5.1%4.2%3%2.3%0.84%
Jan 202670.2%14.6%4.4%4.4%3.2%2.4%0.88%
Feb 202664.5%21%4.2%4.2%3.2%1.9%0.85%
Mar 202669.1%14.4%5.3%4.3%3.7%2.4%0.86%
Apr 202672.8%12.4%4.5%3.7%3.5%2%1.1%
May 202672.6%12.3%4.5%3.7%3.5%2%1.4%
Jun 202674.2%12.6%3.8%3.1%3.5%1.7%1.1%
Jul 202673.7%13.3%4%3.2%3.3%1.8%0.8%
Aug 202673.8%13.3%4%3.3%3.1%1.8%0.8%
Sep 202674%12.6%4.6%3.8%2.7%1.7%0.76%

How has the Sublime Text and Zed comparison changed over the last 12 months?

3 findings
  • Sublime Text was ahead of Zed in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Sublime Text’s share of searches among code editors worldwide moved from 4.3% to 3.8%, and its estimated monthly branded searches moved from 246K to 201K.
  • Across the 12 months ending September 2026, Zed’s share of searches among code editors worldwide moved from 1.1% to 0.76%, and its estimated monthly branded searches moved from 60.5K to 40.5K.

How did search popularity change for code editors worldwide in September 2026?

2 changes
  1. Sublime Text’s share of searches among code editors worldwide has gained ground for 3 months in a row, from 3.1% to 3.8% in September 2026.

  2. Estimated monthly branded searches for Zed worldwide fell 33.1% over 12 measured months, from 60.5K to 40.5K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Sublime Text’s and Zed’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Sublime Text

1 branded search term

  • sublime text

Zed

1 branded search term

  • zed editor

How the Brand Demand Index is measured

Other head-to-heads among code editors

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