How popular isWorkiva?
In September 2026, people searched for Workiva by name about 49,600 times worldwide, about the same as the previous year. These searches made up 37.2% of all global financial close management platform searches, placing Workiva second out of seven platforms. When we asked both ChatGPT and Google AI Overviews about financial close management platforms, Workiva appeared in three of the five answers and was the fifth most recommended of the seven.
Workiva is the second most searched of 7 competitors and the fifth most recommended in AI answers.
OneStreamShare of searches 45.4%Mentioned in 5 of 5 AI answersPlace in AI recommendations 4th
WorkivaShare of searches 37.2%Mentioned in 3 of 5 AI answersPlace in AI recommendations 5th
FloQastShare of searches 11.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
TrintechShare of searches 4.1%Mentioned in 5 of 5 AI answersPlace in AI recommendations 3rd
TrullionShare of searches 1.8%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
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Top financial close management platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Workiva was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Workiva is the fifth most recommended of the seven.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
OneStream5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
FloQast5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Trintech5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
BlackLine5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Workiva3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Numeric2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Trullion0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about financial close management platforms
5 answers
Asked ChatGPT
“Which financial close management platform should I use?”
Asked ChatGPT
“What are the best financial close management platforms?”
Asked ChatGPT
“What's the best financial close management platform for a finance team?”
Searched Google, AI Overview
“best financial close software”
Searched Google, AI Overview
“close management software”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Which financial close management platforms compete with Workiva?
Share of searches by month for OneStream, Workiva, FloQast, Trintech. The figures are in the table below the chart.
View monthly share of searches table
| Month | OneStream | Workiva | FloQast | Trintech | Trullion | Numeric | BlackLine |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 59.6% | 26.8% | 8.1% | 2.9% | 2.4% | 0.21% | <0.01% |
| Nov 2025 | 53.6% | 29.4% | 10.8% | 3.2% | 2.6% | 0.34% | 0.01% |
| Dec 2025 | 52.4% | 28.7% | 12.9% | 3.2% | 2.6% | 0.28% | <0.01% |
| Jan 2026 | 54.3% | 29.7% | 10.9% | 2.7% | 2.2% | 0.25% | <0.01% |
| Feb 2026 | 45.3% | 37.1% | 11.2% | 3.3% | 2.7% | 0.31% | 0.02% |
| Mar 2026 | 49.1% | 32.9% | 12.1% | 3.6% | 2% | 0.29% | 0.03% |
| Apr 2026 | 53.9% | 29.5% | 10.9% | 3.2% | 2.1% | 0.28% | 0.01% |
| May 2026 | 58.9% | 26.4% | 9.7% | 2.9% | 1.9% | 0.2% | 0.01% |
| Jun 2026 | 58.6% | 26.2% | 9.6% | 3.5% | 1.9% | 0.18% | <0.01% |
| Jul 2026 | 58.7% | 26.3% | 9.7% | 3.5% | 1.6% | 0.22% | 0.01% |
| Aug 2026 | 48.8% | 32.6% | 12% | 4.4% | 2% | 0.23% | 0.02% |
| Sep 2026 | 45.4% | 37.2% | 11.2% | 4.1% | 1.8% | 0.26% | 0.02% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 45.4% | 60.5K | 0% | -3.3 points | |
| 2, held 2nd | 37.2% | 49.5K | +22.2% | +4.5 points | |
| 3, held 3rd | 11.2% | 14.9K | +0.2% | -0.8 points | |
| 4, held 4th | 4.1% | 5.5K | 0% | -0.3 points | |
| 5, held 5th | 1.8% | 2.4K | -0.82% | -0.1 points | |
| 6, held 6th | 0.26% | 350 | +25% | 0 points | |
| 7, held 7th | 0.02% | 20 | 0% | 0 points |
45.4%
Held 1st. 60.5K estimated branded searches, 0% vs prior month. Share -3.3 points.
2.
Workiva37.2%
Held 2nd. 49.5K estimated branded searches, +22.2% vs prior month. Share +4.5 points.
3.
FloQast11.2%
Held 3rd. 14.9K estimated branded searches, +0.2% vs prior month. Share -0.8 points.
4.
Trintech4.1%
Held 4th. 5.5K estimated branded searches, 0% vs prior month. Share -0.3 points.
5.
Trullion1.8%
Held 5th. 2.4K estimated branded searches, -0.82% vs prior month. Share -0.1 points.
6.
Numeric0.26%
Held 6th. 350 estimated branded searches, +25% vs prior month. Share 0 points.
0.02%
Held 7th. 20 estimated branded searches, 0% vs prior month. Share 0 points.
Compare popularity between Workiva and its closest rivals
Every comparison with Workiva
13 comparisons
How has branded search demand for Workiva changed worldwide over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Workiva worldwide held steady, from 49.7K to 49.6K.
- Across the 12 months ending September 2026, Workiva’s share of searches among financial close management platforms worldwide increased from 26.8% to 37.2%.
- Across the 12 months ending September 2026, Workiva’s share of searches among financial close management platforms worldwide peaked at 37.2% in September 2026 and was lowest at 26.2% in June 2026.
How did search popularity change for financial close management platforms worldwide in September 2026?
5 changes

In September 2026, Workiva gained share of searches among financial close management platforms worldwide, from 32.6% to 37.2%.

In September 2026, OneStream lost share of searches among financial close management platforms worldwide, from 48.8% to 45.4%.

In September 2026, FloQast lost share of searches among financial close management platforms worldwide, from 12% to 11.2%.

Estimated monthly branded searches for BlackLine worldwide rose 100% over 12 measured months, from 10 to 20 in September 2026.

Estimated monthly branded searches for Trullion worldwide fell 45.5% over 12 measured months, from 4.4K to 2.4K in September 2026.
How are Workiva’s branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Workiva’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
- workiva
- workiva audit
- workiva esg
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Where does Workiva compete?
| Competitor set | Rank | Share of searches | Ranking |
|---|---|---|---|
| Financial close management platforms | 2nd of 7 | 37.2% | Shown above |
| ESG reporting software | 8th of 10 | 0.33% | Show ranking |
| Audit software | 7th of 8 | 0.17% | Show ranking |

Is Workiva your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.