How popular isWilderness Systems in search?
In August 2026, there were an estimated 8.1K branded searches for Wilderness Systems worldwide which is up 125% over the last 11 months. Wilderness Systems holds 0.32% estimated Share of Search among kayak brands worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
- Old Town59.4%
Pelican21.8%
Intex9.7%- Perception8%
Hobie0.88%
- Wilderness Systems0.32%
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Which kayak brands compete with Wilderness Systems?
Share of Search by month for Old Town, Pelican, Intex, Perception, Wilderness Systems. The figures are in the table below the chart.
View monthly share of search table
| Month | Old Town | Pelican | Intex | Perception | Hobie | Wilderness Systems |
|---|---|---|---|---|---|---|
| Oct 2025 | 36.5% | 44.3% | 4.9% | 13.3% | 0.8% | 0.16% |
| Nov 2025 | 29% | 52.5% | 4.7% | 13% | 0.64% | 0.12% |
| Dec 2025 | 29.7% | 53.8% | 4.9% | 10.9% | 0.65% | 0.13% |
| Jan 2026 | 31% | 46% | 5.1% | 16.9% | 0.83% | 0.2% |
| Feb 2026 | 32.9% | 48.8% | 5.4% | 12% | 0.72% | 0.21% |
| Mar 2026 | 36.9% | 44.8% | 6% | 11% | 0.99% | 0.3% |
| Apr 2026 | 43.5% | 35.8% | 8.7% | 10.7% | 0.97% | 0.29% |
| May 2026 | 43.2% | 29% | 15.9% | 10.6% | 0.96% | 0.35% |
| Jun 2026 | 47.7% | 21.5% | 21.5% | 7.9% | 1.1% | 0.39% |
| Jul 2026 | 51.3% | 23.1% | 15.5% | 8.5% | 1.1% | 0.42% |
| Aug 2026 | 59.4% | 21.8% | 9.7% | 8% | 0.88% | 0.32% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 59.4% | 1.5M | +23% | +8 points | |
| 2, held 2nd | 21.8% | 550K | 0% | -1.4 points | |
| 3, held 3rd | 9.7% | 246K | -33.2% | -5.8 points | |
| 4, held 4th | 8% | 201K | 0% | -0.5 points | |
| 5, held 5th | 0.88% | 22.2K | -18.1% | -0.3 points | |
| 6, held 6th | 0.32% | 8.1K | -18.2% | -0.1 points |
1.Old Town
59.4%
Held 1st. 1.5M estimated branded searches, +23% vs prior month. Share +8 points.
2.
Pelican21.8%
Held 2nd. 550K estimated branded searches, 0% vs prior month. Share -1.4 points.
3.
Intex9.7%
Held 3rd. 246K estimated branded searches, -33.2% vs prior month. Share -5.8 points.
8%
Held 4th. 201K estimated branded searches, 0% vs prior month. Share -0.5 points.
5.
Hobie
0.88%
Held 5th. 22.2K estimated branded searches, -18.1% vs prior month. Share -0.3 points.
0.32%
Held 6th. 8.1K estimated branded searches, -18.2% vs prior month. Share -0.1 points.
Compare search popularity between Wilderness Systems and its closest rivals
- Wilderness Systems vs Old Town: compare search popularity
Wilderness Systems vs Pelican: compare search popularity
Wilderness Systems vs Intex: compare search popularity- Wilderness Systems vs Perception: compare search popularity
Wilderness Systems vs Hobie: compare search popularity
- Compare Wilderness Systems with any brand
How has branded search demand for Wilderness Systems changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Wilderness Systems worldwide rose from 3.6K to 8.1K.
- Across the 11 months ending August 2026, Wilderness Systems’ estimated Share of Search among kayak brands worldwide held steady, from 0.16% to 0.32%.
How did search popularity change for kayak brands worldwide in August 2026?
6 changes
In August 2026, Old Town gained estimated Share of Search among kayak brands worldwide, from 51.3% to 59.4%.

In August 2026, Intex lost estimated Share of Search among kayak brands worldwide, from 15.5% to 9.7%.

In August 2026, Pelican lost estimated Share of Search among kayak brands worldwide, from 23.1% to 21.8%.
In August 2026, Perception lost estimated Share of Search among kayak brands worldwide, from 8.5% to 8%.
Estimated monthly branded searches for Wilderness Systems worldwide rose 125% over 11 measured months, from 3.6K to 8.1K in August 2026.
Estimated monthly branded searches for Hobie worldwide rose 22.7% over 11 measured months, from 18.1K to 22.2K in August 2026.
How is Wilderness Systems measured?
Brandwave collects information about searches that people make online using Wilderness Systems’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- wilderness systems kayak
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Is Wilderness Systems your brand?
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