Brandwave

How popular isWedderspoon?

In September 2026, people searched for Wedderspoon by name about 2,400 times worldwide, a 17.2% decrease from the previous year. These searches made up 8.3% of all global manuka honey brand searches, placing Wedderspoon fifth out of seven brands. When we asked both ChatGPT and Google AI Overviews about manuka honey brands, Wedderspoon appeared in four of the five answers and was the fourth most recommended of the seven.

Search and AI answers in September 2026

Wedderspoon is the fifth most searched of 7 competitors and the fourth most recommended in AI answers.

  1. ComvitaShare of searches 34.2%Mentioned in 5 of 5 AI answersPlace in AI recommendations 1st
  2. Manuka HealthShare of searches 28%Mentioned in 4 of 5 AI answersPlace in AI recommendations 2nd
  3. ManukoraShare of searches 18.6%Mentioned in 3 of 5 AI answersPlace in AI recommendations 3rd
  4. Arataki HoneyShare of searches 10%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. WedderspoonShare of searches 8.3%Mentioned in 4 of 5 AI answersPlace in AI recommendations 4th

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Top manuka honey brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Wedderspoon was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Wedderspoon is the fourth most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Comvita1st
  2. Manuka Health2nd
  3. Manukora3rd
  4. Wedderspoon4th
  5. Arataki Honey–
  6. WildCape–
  7. Barnes Honey–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Comvita5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Manuka Health4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Wedderspoon4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Manukora3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Arataki Honey0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • WildCape0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Barnes Honey0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about manuka honey brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which manuka honey brands compete with Wedderspoon?

Wedderspoon against manuka honey brands worldwide, by month

Share of searches by month for Comvita, Manuka Health, Manukora, Arataki Honey, Wedderspoon. The figures are in the table below the chart.

View monthly share of searches table
MonthComvitaManuka HealthManukoraArataki HoneyWedderspoonWildCapeBarnes Honey
Oct 202531.5%38.6%14.1%7.6%7.6%0.44%0.23%
Nov 202536%29.4%19.7%7.1%7%0.34%0.41%
Dec 202529.5%36.1%16.1%8.8%8.8%0.34%0.27%
Jan 202631.5%31.5%17.2%9.4%9.4%0.44%0.68%
Feb 202633.9%33.9%15.1%8.2%8.1%0.31%0.39%
Mar 202627.4%40.9%14.9%8%8%0.47%0.25%
Apr 202632.2%32.2%17.5%9.5%7.8%0.55%0.29%
May 202626.8%40.1%17.9%7.9%6.5%0.3%0.46%
Jun 202636.7%30%16.3%9%7%0.63%0.41%
Jul 202636.4%29.8%16.2%10.7%5.9%0.63%0.33%
Aug 202632.6%26.6%21.7%11.9%6.3%0.56%0.36%
Sep 202634.2%28%18.6%10%8.3%0.48%0.38%
  1. 1.Comvita

    34.2%

    Held 1st. 9.9K estimated branded searches, 0% vs prior month. Share +1.6 points.

  2. Held 2nd. 8.1K estimated branded searches, 0% vs prior month. Share +1.3 points.

  3. 3.Manukora

    18.6%

    Held 3rd. 5.4K estimated branded searches, -18.2% vs prior month. Share -3.1 points.

  4. Held 4th. 2.9K estimated branded searches, -19.6% vs prior month. Share -1.9 points.

  5. Held 5th. 2.4K estimated branded searches, +26.3% vs prior month. Share +2 points.

  6. 6.WildCape

    0.48%

    Held 6th. 140 estimated branded searches, -17.6% vs prior month. Share -0.1 points.

  7. 7.Barnes Honey

    0.38%

    Held 7th. 110 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between Wedderspoon and its closest rivals

Every comparison with Wedderspoon

6 comparisons

How has branded search demand for Wedderspoon changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Wedderspoon worldwide fell from 2.9K to 2.4K.
  • Across the 12 months ending September 2026, Wedderspoon’s share of searches among manuka honey brands worldwide increased from 7.6% to 8.3%.
  • Across the 12 months ending September 2026, Wedderspoon’s share of searches among manuka honey brands worldwide peaked at 9.4% in January 2026 and was lowest at 5.9% in July 2026.

How did search popularity change for manuka honey brands worldwide in September 2026?

6 changes
  1. In September 2026, Wedderspoon gained share of searches among manuka honey brands worldwide, from 6.3% to 8.3%.

  2. In September 2026, Comvita gained share of searches among manuka honey brands worldwide, from 32.6% to 34.2%.

  3. In September 2026, Manuka Health gained share of searches among manuka honey brands worldwide, from 26.6% to 28%.

  4. In September 2026, Manukora lost share of searches among manuka honey brands worldwide, from 21.7% to 18.6%.

  5. In September 2026, Arataki Honey lost share of searches among manuka honey brands worldwide, from 11.9% to 10%.

  6. Estimated monthly branded searches for Barnes Honey worldwide rose 22.2% over 12 measured months, from 90 to 110 in September 2026.

How are Wedderspoon’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Wedderspoon’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • wedderspoon

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How the Brand Demand Index is measured

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Is Wedderspoon your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.