Brandwave

How popular isVIM Tools?

In September 2026, people searched for VIM Tools by name about 14,800 times worldwide, about the same as the previous year. These searches made up 3% of all global magnetic socket rail brand searches, placing VIM Tools fifth out of eight brands. When we asked both ChatGPT and Google AI Overviews about magnetic socket rail brands, VIM Tools appeared in two of the five answers and was the third most recommended of the eight.

Search and AI answers in September 2026

VIM Tools is the fifth most searched of 8 competitors and the third most recommended in AI answers.

  1. CraftsmanShare of searches 60.4%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. KobaltShare of searches 18.1%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  3. GearWrenchShare of searches 9.9%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  4. KincromeShare of searches 3.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  5. VIM ToolsShare of searches 3%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd

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Top magnetic socket rail brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, VIM Tools was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. VIM Tools is the third most recommended of the eight.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Olsa Tools1st
  2. Ernst Manufacturing2nd
  3. VIM Tools3rd
  4. GearWrench4th
  5. Husky5th
  6. Craftsman–
  7. Kobalt–
  8. Kincrome–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Olsa Tools5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Ernst Manufacturing4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • GearWrench2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • VIM Tools2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Husky1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Craftsman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kobalt0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Kincrome0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about magnetic socket rail brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Which magnetic socket rail brands compete with VIM Tools?

VIM Tools against magnetic socket rail brands worldwide, by month

Share of searches by month for Craftsman, Kobalt, GearWrench, Kincrome, VIM Tools, Husky, Olsa Tools. The figures are in the table below the chart.

View monthly share of searches table
MonthCraftsmanKobaltGearWrenchKincromeVIM ToolsHuskyOlsa ToolsErnst Manufacturing
Oct 202553.3%19.6%10.7%3.2%3.2%3.9%5.9%0.13%
Nov 202549.4%22.1%12.2%3.6%4.5%4.5%3.6%0.14%
Dec 202554.8%20%11%2.7%3.3%4%4%0.13%
Jan 202657.2%17.2%11.5%2.8%4.2%3.4%3.4%0.17%
Feb 202665%13.1%8.7%2.6%3.9%2.6%3.9%0.13%
Mar 202667.8%13.6%7.5%2.2%2.7%2.7%3.3%0.13%
Apr 202664.8%15.9%8.7%2.6%2.6%2.6%2.6%0.08%
May 202665.4%16.1%8.8%2.6%2.2%2.6%2.2%0.1%
Jun 202667.4%13.6%9.1%2.7%2.2%2.7%2.2%0.11%
Jul 202667.3%13.5%7.4%2.7%4.1%2.7%2.2%0.09%
Aug 202663.9%15.7%8.6%3.1%3.9%2.6%2.1%0.1%
Sep 202660.4%18.1%9.9%3.6%3%2.4%2.4%0.12%

  1. 1.Craftsman

    60.4%

    Held 1st. 301K estimated branded searches, -18.2% vs prior month. Share -3.6 points.

  2. 2.Kobalt

    18.1%

    Held 2nd. 90.5K estimated branded searches, 0% vs prior month. Share +2.4 points.

  3. 3.GearWrench

    9.9%

    Held 3rd. 49.5K estimated branded searches, 0% vs prior month. Share +1.3 points.

  4. 4.Kincrome

    3.6%

    Moved from 5th to 4th. 18.1K estimated branded searches, 0% vs prior month. Share +0.5 points.

  5. 5.VIM Tools

    3%

    Moved from 4th to 5th. 14.8K estimated branded searches, -33.3% vs prior month. Share -0.9 points.

  6. 6.Husky

    2.4%

    Held 6th. 12.1K estimated branded searches, -18.2% vs prior month. Share -0.1 points.

  7. 7.Olsa Tools

    2.4%

    Held 7th. 12.1K estimated branded searches, 0% vs prior month. Share +0.3 points.

  8. 8.Ernst Manufacturing

    0.12%

    Held 8th. 590 estimated branded searches, 0% vs prior month. Share 0 points.

Compare popularity between VIM Tools and its closest rivals

Every comparison with VIM Tools

7 comparisons

How has branded search demand for VIM Tools changed worldwide over the last 12 months?

3 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for VIM Tools worldwide held steady at 14.8K.
  • Across the 12 months ending September 2026, VIM Tools’ share of searches among magnetic socket rail brands worldwide peaked at 4.5% in November 2025 and was lowest at 2.2% in May 2026.
  • Across the 12 months ending September 2026, VIM Tools rose from 7th to 5th among magnetic socket rail brands worldwide.

How did search popularity change for magnetic socket rail brands worldwide in September 2026?

6 changes

  1. In September 2026, Kobalt gained share of searches among magnetic socket rail brands worldwide, from 15.7% to 18.1%.

  2. In September 2026, GearWrench gained share of searches among magnetic socket rail brands worldwide, from 8.6% to 9.9%.

  3. In September 2026, Craftsman lost share of searches among magnetic socket rail brands worldwide, from 63.9% to 60.4%.

  4. In September 2026, VIM Tools lost share of searches among magnetic socket rail brands worldwide, from 3.9% to 3%.

  5. In September 2026, Kincrome rose from 5th to 4th among magnetic socket rail brands worldwide.

  6. Estimated monthly branded searches for Olsa Tools worldwide fell 55.4% over 12 measured months, from 27.1K to 12.1K in September 2026.

How are VIM Tools’ branded searches counted?

1 search term

Brandwave collects information about searches that people make online using VIM Tools’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • vim tools

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How the Brand Demand Index is measured

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