Brandwave

How popular isTransit in search?

In September 2026, there were an estimated 33.1K branded searches for Transit worldwide which is down 33.1% over the last 12 months. Transit holds 9.9% estimated Share of Search among ladder Rack brands worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Thule89.8%
  2. Transit9.9%
  3. Holman0.18%
  4. Ranger0.12%
  5. Yakima<0.01%
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Which ladder Rack brands compete with Transit?

Transit against ladder Rack brands worldwide, by month

Share of Search by month for Thule, Transit. The figures are in the table below the chart.

View monthly share of search table
MonthThuleTransitHolmanRangerYakima
Oct 202585.6%14.1%0.17%0.11%<0.01%
Nov 202589.9%9.9%0.14%0.06%<0.01%
Dec 202589.9%9.9%0.18%0.06%<0.01%
Jan 202693%6.8%0.15%0.04%<0.01%
Feb 202689.9%9.9%0.14%0.06%<0.01%
Mar 202691.6%8.2%0.08%0.12%<0.01%
Apr 202691.5%8.2%0.08%0.15%<0.01%
May 202693%6.8%0.05%0.12%<0.01%
Jun 202691.5%8.2%0.06%0.15%<0.01%
Jul 202693%6.8%0.05%0.12%<0.01%
Aug 202691.5%8.2%0.08%0.15%<0.01%
Sep 202689.8%9.9%0.18%0.12%<0.01%

  1. 1.Thule

    89.8%

    Held 1st. 301K estimated branded searches, -18.2% vs prior month. Share -1.7 points.

  2. 2.Transit

    9.9%

    Held 2nd. 33.1K estimated branded searches, 0% vs prior month. Share +1.6 points.

  3. 3.Holman

    0.18%

    Moved from 4th to 3rd. 590 estimated branded searches, +84.4% vs prior month. Share +0.1 points.

  4. 4.Ranger

    0.12%

    Moved from 3rd to 4th. 390 estimated branded searches, -33.9% vs prior month. Share 0 points.

  5. 5.Yakima

    <0.01%

    Held 5th. 30 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Transit and its closest rivals

Every comparison with Transit

How has branded search demand for Transit changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Transit worldwide fell from 49.5K to 33.1K.
  • Across the 12 months ending September 2026, Transit’s estimated Share of Search among ladder Rack brands worldwide decreased from 14.1% to 9.9%.
  • Across the 12 months ending September 2026, Transit’s estimated Share of Search among ladder Rack brands worldwide peaked at 14.1% in October 2025 and was lowest at 6.8% in January 2026.

How did search popularity change for ladder Rack brands worldwide in September 2026?

  1. In September 2026, Transit gained estimated Share of Search among ladder Rack brands worldwide, from 8.2% to 9.9%.

  2. In September 2026, Thule lost estimated Share of Search among ladder Rack brands worldwide, from 91.5% to 89.8%.

  3. In September 2026, Holman rose from 4th to 3rd among ladder Rack brands worldwide.

  4. In September 2026, Ranger fell from 3rd to 4th among ladder Rack brands worldwide.

  5. Estimated monthly branded searches for Yakima worldwide rose 50% over 12 measured months, from 20 to 30 in September 2026.

Where does Transit compete?

Transit is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Transit apps5th of 50.02%Show ranking
Ladder Rack brands2nd of 59.9%Shown above
Wheelchair brands1st of 485.6%Show ranking

How is Transit measured?

Brandwave collects information about searches that people make online using Transit’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • transit app

Do you work for Transit? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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