Brandwave

How popular isTracksmith in search?

In September 2026, there were an estimated 56.4K branded searches for Tracksmith worldwide which is down 14.8% over the last 12 months. Tracksmith holds 16.6% estimated Share of Search among specialist running apparel brands worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Bandit Running33%
  2. SATISFY27.3%
  3. Tracksmith16.6%
  4. rabbit13%
  5. SOAR Running6.6%
  6. Janji3.6%
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Which specialist running apparel brands compete with Tracksmith?

Tracksmith against specialist running apparel brands worldwide, by month

Share of Search by month for Bandit Running, SATISFY, Tracksmith, rabbit, SOAR Running, Janji. The figures are in the table below the chart.

View monthly share of search table
MonthBandit RunningSATISFYTracksmithrabbitSOAR RunningJanji
Oct 202531.7%21.3%22.8%15%6.3%2.9%
Nov 202529.3%16.1%30.9%14.3%5.8%3.7%
Dec 202530.5%16.8%26.8%14.8%7.4%3.8%
Jan 202630%20.2%26.4%14.3%5.9%3.1%
Feb 202631.5%21.1%22.5%15.3%6.2%3.4%
Mar 202630.9%20.7%18.8%17.7%7.4%4.4%
Apr 202631.1%21.1%22.9%15%6.2%3.8%
May 202627.3%27.4%16.7%19.2%5.4%4.1%
Jun 202634.1%23.1%16.7%16.1%5.5%4.4%
Jul 202629.7%24.4%21.7%14.2%5.9%4.1%
Aug 202631.7%26.3%19.1%12.7%6.3%3.9%
Sep 202633%27.3%16.6%13%6.6%3.6%
  1. Held 1st. 112K estimated branded searches, +0.09% vs prior month. Share +1.3 points.

  2. 2.SATISFY

    27.3%

    Held 2nd. 92.6K estimated branded searches, -0.19% vs prior month. Share +1 points.

  3. 3.Tracksmith

    16.6%

    Held 3rd. 56.4K estimated branded searches, -16.4% vs prior month. Share -2.5 points.

  4. 4.rabbit

    13%

    Held 4th. 44.1K estimated branded searches, -1.8% vs prior month. Share +0.3 points.

  5. Held 5th. 22.3K estimated branded searches, -0.09% vs prior month. Share +0.2 points.

  6. 6.Janji

    3.6%

    Held 6th. 12.3K estimated branded searches, -10.9% vs prior month. Share -0.3 points.

Compare search popularity between Tracksmith and its closest rivals

How has branded search demand for Tracksmith changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Tracksmith worldwide fell from 66.2K to 56.4K.
  • Across the 12 months ending September 2026, Tracksmith’s estimated Share of Search among specialist running apparel brands worldwide decreased from 22.8% to 16.6%.
  • Across the 12 months ending September 2026, Tracksmith’s estimated Share of Search among specialist running apparel brands worldwide peaked at 30.9% in November 2025 and was lowest at 16.6% in September 2026.
  • Across the 12 months ending September 2026, Tracksmith fell from 2nd to 3rd among specialist running apparel brands worldwide.

How did search popularity change for specialist running apparel brands worldwide in September 2026?

  1. In September 2026, Bandit Running gained estimated Share of Search among specialist running apparel brands worldwide, from 31.7% to 33%.

  2. In September 2026, SATISFY gained estimated Share of Search among specialist running apparel brands worldwide, from 26.3% to 27.3%.

  3. In September 2026, Tracksmith lost estimated Share of Search among specialist running apparel brands worldwide, from 19.1% to 16.6%.

  4. SOAR Running’s estimated Share of Search among specialist running apparel brands worldwide has gained ground for 3 months in a row, from 5.5% to 6.6% in September 2026.

  5. Janji’s estimated Share of Search among specialist running apparel brands worldwide has lost ground for 3 months in a row, from 4.4% to 3.6% in September 2026.

How is Tracksmith measured?

Brandwave collects information about searches that people make online using Tracksmith’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • tracksmith
  • tracksmith apparel
  • tracksmith clothing
  • tracksmith running

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How the Brand Demand Index is measured

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Is Tracksmith your brand?

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