SOAR Running vs Tracksmith:Which is more popular by branded search?
In August 2026, Tracksmith had more branded searches than SOAR Running among specialist running apparel brands worldwide. Tracksmith was estimated to have 67.4K branded searches compared to SOAR Running’s 22.3K, and held a 19.1% Share of Search versus SOAR Running’s 6.3%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, SOAR Running or Tracksmith?
A curated comparison of specialist running clothing brands, measured worldwide through English language branded search terms. General sportswear conglomerates are outside this set. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Tracksmith, SOAR Running. The figures are in the table below the chart.
View monthly share of search table
| Month | Bandit Running | SATISFY | Tracksmith | rabbit | SOAR Running | Janji |
|---|---|---|---|---|---|---|
| Oct 2025 | 31.7% | 21.3% | 22.8% | 15% | 6.3% | 2.9% |
| Nov 2025 | 29.3% | 16.1% | 30.9% | 14.3% | 5.8% | 3.7% |
| Dec 2025 | 29.4% | 19.7% | 25.8% | 14.3% | 7.1% | 3.6% |
| Jan 2026 | 30% | 20.2% | 26.4% | 14.3% | 5.9% | 3.1% |
| Feb 2026 | 31.5% | 21.1% | 22.5% | 15.3% | 6.2% | 3.4% |
| Mar 2026 | 30.9% | 20.7% | 18.8% | 17.7% | 7.4% | 4.4% |
| Apr 2026 | 31.1% | 21.1% | 22.9% | 15% | 6.2% | 3.8% |
| May 2026 | 27.3% | 27.4% | 16.7% | 19.2% | 5.4% | 4.1% |
| Jun 2026 | 34.1% | 23.1% | 16.7% | 16.1% | 5.5% | 4.4% |
| Jul 2026 | 29.7% | 24.4% | 21.7% | 14.2% | 5.9% | 4.1% |
| Aug 2026 | 31.7% | 26.3% | 19.1% | 12.7% | 6.3% | 3.9% |
| Sep 2026 | — | — | — | — | — | — |
How has the SOAR Running and Tracksmith comparison changed over the last 12 months?
3 findings
- Tracksmith was ahead of SOAR Running in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, SOAR Running’s estimated Share of Search among specialist running apparel brands worldwide held steady at 6.3%, and its estimated monthly branded searches moved from 18.2K to 22.3K.
- Across the 11 months ending August 2026, Tracksmith’s estimated Share of Search among specialist running apparel brands worldwide moved from 22.8% to 19.1%, and its estimated monthly branded searches moved from 66.2K to 67.4K.
How did search popularity change for specialist running apparel brands worldwide in August 2026?
2 changes
In August 2026, Tracksmith lost estimated Share of Search among specialist running apparel brands worldwide, from 21.7% to 19.1%.
SOAR Running’s estimated Share of Search among specialist running apparel brands worldwide has gained ground for 3 months in a row, from 5.4% to 6.3% in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using SOAR Running’s and Tracksmith’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
SOAR Running
3 branded search terms
- soar running
- soar running clothing
- soarrunning
Tracksmith
4 branded search terms
- tracksmith
- tracksmith apparel
- tracksmith clothing
- tracksmith running
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