How popular isTink in search?
In August 2026, there were an estimated 320 branded searches for Tink worldwide which is down 17.9% over the last 11 months. Tink holds 0.07% estimated Share of Search among open banking platforms worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which open banking platforms compete with Tink?
Share of Search by month for Plaid, Yodlee, TrueLayer, Tink. The figures are in the table below the chart.
View monthly share of search table
| Month | Plaid | Yodlee | TrueLayer | MX | Tink |
|---|---|---|---|---|---|
| Oct 2025 | 93.4% | 3.1% | 3.1% | 0.33% | 0.08% |
| Nov 2025 | 96.3% | 1.7% | 1.7% | 0.19% | 0.06% |
| Dec 2025 | 95.5% | 2.1% | 2.1% | 0.28% | 0.06% |
| Jan 2026 | 93.5% | 3.1% | 3.1% | 0.33% | 0.07% |
| Feb 2026 | 93.4% | 3.1% | 3.1% | 0.33% | 0.1% |
| Mar 2026 | 92.1% | 3.7% | 3.7% | 0.4% | 0.1% |
| Apr 2026 | 92.7% | 3.7% | 3% | 0.4% | 0.1% |
| May 2026 | 93.4% | 3.1% | 3.1% | 0.33% | 0.1% |
| Jun 2026 | 93.4% | 3.1% | 3.1% | 0.41% | 0.1% |
| Jul 2026 | 93.4% | 3.1% | 3.1% | 0.41% | 0.08% |
| Aug 2026 | 95% | 2.6% | 2.1% | 0.34% | 0.07% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 95% | 450K | +22.3% | +1.6 points | |
| 2, moved from 3rd to 2nd | 2.6% | 12.1K | 0% | -0.5 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 2.1% | 9.9K | -18.2% | -1 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 0.34% | 1.6K | 0% | -0.1 points | |
| 5, held 5th | 0.07% | 320 | 0% | 0 points |
1.
Plaid95%
Held 1st. 450K estimated branded searches, +22.3% vs prior month. Share +1.6 points.
2.Yodlee
2.6%
Moved from 3rd to 2nd. 12.1K estimated branded searches, 0% vs prior month. Share -0.5 points.
2.1%
Moved from 2nd to 3rd. 9.9K estimated branded searches, -18.2% vs prior month. Share -1 points.
4.
MX0.34%
Held 4th. 1.6K estimated branded searches, 0% vs prior month. Share -0.1 points.
5.
Tink0.07%
Held 5th. 320 estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Tink and its closest rivals
How has branded search demand for Tink changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Tink worldwide fell from 390 to 320.
- Across the 11 months ending August 2026, Tink’s estimated Share of Search among open banking platforms worldwide held steady, from 0.08% to 0.07%.
How did search popularity change for open banking platforms worldwide in August 2026?
4 changes
In August 2026, Plaid gained estimated Share of Search among open banking platforms worldwide, from 93.4% to 95%.
In August 2026, TrueLayer lost estimated Share of Search among open banking platforms worldwide, from 3.1% to 2.1%.
In August 2026, Yodlee lost estimated Share of Search among open banking platforms worldwide, from 3.1% to 2.6%.
Estimated monthly branded searches for Tink worldwide fell 17.9% over 11 measured months, from 390 to 320 in August 2026.
How is Tink measured?
Brandwave collects information about searches that people make online using Tink’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- tink open banking
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Is Tink your brand?
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