Brandwave

How popular isTestRail in search?

In September 2026, there were an estimated 27.2K branded searches for TestRail worldwide which is down 18.1% over the last 12 months. TestRail holds 56.5% estimated Share of Search among software test management platforms worldwide and is ranked 1st of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. TestRail56.5%
  2. qTest26.3%
  3. Zephyr7.8%
  4. Testmo6%
  5. PractiTest3.3%
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Which software test management platforms compete with TestRail?

TestRail against software test management platforms worldwide, by month

Share of Search by month for TestRail, qTest, Zephyr, Testmo, PractiTest. The figures are in the table below the chart.

View monthly share of search table
MonthTestRailqTestZephyrTestmoPractiTest
Oct 202554.6%25.7%8.5%7.2%3.9%
Nov 202556.3%26.3%7.2%6.1%4.1%
Dec 202555.7%26.1%8.3%6%3.9%
Jan 202658.8%22.6%7.4%7.8%3.4%
Feb 202655.6%26.2%7.7%7.4%3.2%
Mar 202654.8%25.8%8.8%7.3%3.2%
Apr 202651.7%29.8%7.9%6.9%3.7%
May 202654.6%25.9%8.4%7.3%3.8%
Jun 202650.4%29.2%8.5%8.3%3.6%
Jul 202650.7%29%8.4%8.2%3.7%
Aug 202651.2%29.2%7.6%8.3%3.7%
Sep 202656.5%26.3%7.8%6%3.3%
  1. 1.TestRail

    56.5%

    Held 1st. 27.2K estimated branded searches, +21.5% vs prior month. Share +5.3 points.

  2. 2.qTest

    26.3%

    Held 2nd. 12.7K estimated branded searches, -0.78% vs prior month. Share -2.9 points.

  3. 3.Zephyr

    7.8%

    Moved from 4th to 3rd. 3.8K estimated branded searches, +12.3% vs prior month. Share +0.1 points.

  4. 4.Testmo

    6%

    Moved from 3rd to 4th. 2.9K estimated branded searches, -19.4% vs prior month. Share -2.2 points.

  5. Held 5th. 1.6K estimated branded searches, 0% vs prior month. Share -0.3 points.

Compare search popularity between TestRail and its closest rivals

How has branded search demand for TestRail changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for TestRail worldwide fell from 33.2K to 27.2K.
  • Across the 12 months ending September 2026, TestRail’s estimated Share of Search among software test management platforms worldwide increased from 54.6% to 56.5%.
  • Across the 12 months ending September 2026, TestRail’s estimated Share of Search among software test management platforms worldwide peaked at 58.8% in January 2026 and was lowest at 50.4% in June 2026.

How did search popularity change for software test management platforms worldwide in September 2026?

  1. In September 2026, TestRail gained estimated Share of Search among software test management platforms worldwide, from 51.2% to 56.5%.

  2. In September 2026, qTest lost estimated Share of Search among software test management platforms worldwide, from 29.2% to 26.3%.

  3. In September 2026, Testmo lost estimated Share of Search among software test management platforms worldwide, from 8.3% to 6%.

  4. In September 2026, Zephyr rose from 4th to 3rd among software test management platforms worldwide.

  5. Estimated monthly branded searches for PractiTest worldwide fell 32.9% over 12 measured months, from 2.4K to 1.6K in September 2026.

Where does TestRail compete?

TestRail is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Software test management platforms1st of 556.5%Shown above
Test management tools1st of 462.2%Show ranking

How is TestRail measured?

Brandwave collects information about searches that people make online using TestRail’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

4 branded search terms

  • testrail
  • testrail app
  • testrail software
  • testrail test management

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How the Brand Demand Index is measured

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Is TestRail your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.