How popular isStarling Bank in search?
In August 2026, there were an estimated 125K branded searches for Starling Bank worldwide which is down 13.6% over the last 11 months. Starling Bank holds 2.4% estimated Share of Search among neobanks worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which neobanks compete with Starling Bank?
Share of Search by month for Revolut, Monzo, N26, Starling Bank. The figures are in the table below the chart.
View monthly share of search table
| Month | Revolut | Monzo | N26 | Starling Bank | Chime |
|---|---|---|---|---|---|
| Oct 2025 | 77.3% | 10.5% | 8.2% | 2.8% | 1.2% |
| Nov 2025 | 76.3% | 10.3% | 9.5% | 2.8% | 1.1% |
| Dec 2025 | 76.5% | 10.3% | 9.8% | 2.3% | 1.2% |
| Jan 2026 | 76.3% | 11.8% | 8.1% | 2.9% | 0.95% |
| Feb 2026 | 76.8% | 11.1% | 8.1% | 2.9% | 1.2% |
| Mar 2026 | 78.8% | 10.7% | 7% | 2.5% | 0.98% |
| Apr 2026 | 75.1% | 12.1% | 7.8% | 3.3% | 1.7% |
| May 2026 | 79.1% | 10.5% | 6.9% | 2.5% | 0.99% |
| Jun 2026 | 80.1% | 9.4% | 7% | 2.5% | 1% |
| Jul 2026 | 79.3% | 10.4% | 6.8% | 2.5% | 0.98% |
| Aug 2026 | 77.7% | 12.3% | 6.7% | 2.4% | 0.96% |
| Sep 2026 | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 77.7% | 4M | +0.33% | -1.6 points | |
| 2, held 2nd | 12.3% | 631K | +20.6% | +1.8 points | |
| 3, held 3rd | 6.7% | 344K | -0.15% | -0.2 points | |
| 4, held 4th | 2.4% | 125K | +0.19% | -0.1 points | |
| 5, held 5th | 0.96% | 49.5K | 0% | 0 points |
1.
Revolut77.7%
Held 1st. 4M estimated branded searches, +0.33% vs prior month. Share -1.6 points.
2.
Monzo12.3%
Held 2nd. 631K estimated branded searches, +20.6% vs prior month. Share +1.8 points.
3.
N266.7%
Held 3rd. 344K estimated branded searches, -0.15% vs prior month. Share -0.2 points.
2.4%
Held 4th. 125K estimated branded searches, +0.19% vs prior month. Share -0.1 points.
5.
Chime0.96%
Held 5th. 49.5K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Starling Bank and its closest rivals
How has branded search demand for Starling Bank changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Starling Bank worldwide fell from 145K to 125K.
- Across the 11 months ending August 2026, Starling Bank’s estimated Share of Search among neobanks worldwide held steady, from 2.8% to 2.4%.
How did search popularity change for neobanks worldwide in August 2026?
5 changes
In August 2026, Monzo gained estimated Share of Search among neobanks worldwide, from 10.4% to 12.3%.
In August 2026, Revolut lost estimated Share of Search among neobanks worldwide, from 79.3% to 77.7%.
Estimated monthly branded searches for N26 worldwide fell 18.5% over 11 measured months, from 422K to 344K in August 2026.
Estimated monthly branded searches for Chime worldwide fell 18.2% over 11 measured months, from 60.5K to 49.5K in August 2026.
Estimated monthly branded searches for Starling Bank worldwide fell 13.6% over 11 measured months, from 145K to 125K in August 2026.
Where does Starling Bank compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| UK and European digital banks and money apps | 6th of 10 | 2% | Show ranking |
| Neobanks | 4th of 5 | 2.4% | Shown above |
How is Starling Bank measured?
Brandwave collects information about searches that people make online using Starling Bank’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.
24 branded search terms
- bank starling
- starling account
- starling app
- Starling Bank
- starling bank account
- starling bank app
- starling bank application
- starling bank business account
- starling bank card
- starling bank current account
- starling bank interest rates
- starling bank joint account
- starling bank loans
- starling bank savings account
- starling bank uk
- starling business account
- starling business bank
- starling business bank account
- starling card
- starling current account
- starling interest rates
- starling joint account
- starling online banking
- starling savings account
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Is Starling Bank your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.