Brandwave

How popular isStarling Bank in search?

In August 2026, there were an estimated 125K branded searches for Starling Bank worldwide which is down 13.6% over the last 11 months. Starling Bank holds 2% estimated Share of Search among UK and european digital banks and money apps worldwide and is ranked 6th of 10 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Revolut64.2%
  2. Wise14%
  3. Monzo10.1%
  4. N265.5%
  5. bunq2.4%
  6. Starling Bank2%
  7. Zopa0.84%
  8. Chase UK0.5%
  9. Atom bank0.28%
  10. Kroo0.07%
Starling Bank website (opens in a new tab)

Follow Starling Bank and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Which UK and european digital banks and money apps compete with Starling Bank?

Starling Bank against UK and european digital banks and money apps worldwide, by month

Share of Search by month for Revolut, Wise, Monzo, N26, bunq, Starling Bank. The figures are in the table below the chart.

View monthly share of search table
MonthRevolutWiseMonzoN26bunqStarling BankZopaChase UKAtom bankKroo
Oct 202564.9%12.4%8.8%6.9%2.7%2.4%0.92%0.63%0.41%0.09%
Nov 202562.7%14.1%8.5%7.8%2.5%2.3%1%0.64%0.39%0.09%
Dec 202562.4%14.8%8.4%8%2.6%1.9%0.87%0.64%0.33%0.07%
Jan 202663.1%13.6%9.7%6.7%2.2%2.4%1.1%0.71%0.4%0.08%
Feb 202662.7%14.5%9.1%6.6%2.6%2.4%1%0.7%0.4%0.11%
Mar 202665.7%13.2%8.9%5.8%2.2%2.1%1%0.61%0.34%0.09%
Apr 202661.6%15.1%9.9%6.4%2.2%2.7%0.99%0.61%0.38%0.1%
May 202665.9%13.7%8.7%5.8%2%2.1%0.85%0.56%0.28%0.09%
Jun 202666.3%13.7%7.8%5.8%2.5%2.1%0.91%0.56%0.28%0.09%
Jul 202666%13.2%8.7%5.7%2.7%2.1%0.86%0.55%0.28%0.08%
Aug 202664.2%14%10.1%5.5%2.4%2%0.84%0.5%0.28%0.07%
Sep 2026——————————

  1. 1.Revolut

    64.2%

    held 1st · 4M estimated branded searches · +0.33% vs prior month · -1.7 points

  2. 2.Wise

    14%

    held 2nd · 874K estimated branded searches · +10% vs prior month · +0.9 points

  3. 3.Monzo

    10.1%

    held 3rd · 631K estimated branded searches · +20.6% vs prior month · +1.5 points

  4. 4.N26

    5.5%

    held 4th · 344K estimated branded searches · -0.15% vs prior month · -0.2 points

  5. 5.bunq

    2.4%

    held 5th · 147K estimated branded searches · -8.3% vs prior month · -0.3 points

  6. 6.Starling Bank

    2%

    held 6th · 125K estimated branded searches · +0.19% vs prior month · -0.1 points

  7. 7.Zopa

    0.84%

    held 7th · 52.4K estimated branded searches · +0.25% vs prior month · 0 points

  8. 8.Chase UK

    0.5%

    held 8th · 30.9K estimated branded searches · -7.2% vs prior month · -0.1 points

  9. 9.Atom bank

    0.28%

    held 9th · 17.6K estimated branded searches · +4.3% vs prior month · 0 points

  10. 10.Kroo

    0.07%

    held 10th · 4.7K estimated branded searches · +1.3% vs prior month · 0 points

Compare search popularity between Starling Bank and its closest rivals

How has branded search demand for Starling Bank changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Starling Bank worldwide fell from 145K to 125K.
  • Across the 11 months ending August 2026, Starling Bank’s estimated Share of Search among UK and european digital banks and money apps worldwide held steady, from 2.4% to 2%.

How did search popularity change for UK and european digital banks and money apps worldwide in August 2026?

  1. In August 2026, Monzo gained estimated Share of Search among UK and european digital banks and money apps worldwide, from 8.7% to 10.1%.

  2. In August 2026, Wise gained estimated Share of Search among UK and european digital banks and money apps worldwide, from 13.2% to 14%.

  3. In August 2026, Revolut lost estimated Share of Search among UK and european digital banks and money apps worldwide, from 66% to 64.2%.

  4. Estimated monthly branded searches for Atom bank worldwide fell 30.2% over 11 measured months, from 25.3K to 17.6K in August 2026.

  5. Estimated monthly branded searches for Chase UK worldwide fell 20.1% over 11 measured months, from 38.7K to 30.9K in August 2026.

  6. Estimated monthly branded searches for Kroo worldwide fell 19.4% over 11 measured months, from 5.8K to 4.7K in August 2026.

How is Starling Bank measured?

Brandwave collects information about searches that people make online using Starling Bank’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

24 branded search terms

  • bank starling
  • starling account
  • starling app
  • Starling Bank
  • starling bank account
  • starling bank app
  • starling bank application
  • starling bank business account
  • starling bank card
  • starling bank current account
  • starling bank interest rates
  • starling bank joint account
  • starling bank loans
  • starling bank savings account
  • starling bank uk
  • starling business account
  • starling business bank
  • starling business bank account
  • starling card
  • starling current account
  • starling interest rates
  • starling joint account
  • starling online banking
  • starling savings account

Do you work for Starling Bank? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Starling Bank your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

Start your marketing record