Brandwave

Kroo vs Starling Bank:Which is more popular by branded search?

In August 2026, Starling Bank had more branded searches than Kroo among UK and european digital banks and money apps worldwide. Starling Bank was estimated to have 125K branded searches compared to Kroo’s 4.7K, and held a 2% Share of Search versus Kroo’s 0.07%. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search among UK and european digital banks and money apps worldwide in August 2026Which is more popular in search, Kroo or Starling Bank?
Kroo0.07%4.7K searches
vs
Starling Bank2%125K searches
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Which is more popular in search, Kroo or Starling Bank?

Compare app-based banks and money accounts serving UK and European customers, measured through worldwide English-language branded search demand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Kroo and Starling Bank among UK and european digital banks and money apps worldwide, by month

Share of Search by month for Starling Bank, Kroo. The figures are in the table below the chart.

View monthly share of search table
MonthRevolutWiseMonzoN26bunqStarling BankZopaChase UKAtom bankKroo
Oct 202564.9%12.4%8.8%6.9%2.7%2.4%0.92%0.63%0.41%0.09%
Nov 202562.7%14.1%8.5%7.8%2.5%2.3%1%0.64%0.39%0.09%
Dec 202562.4%14.8%8.4%8%2.6%1.9%0.87%0.64%0.33%0.07%
Jan 202663.1%13.6%9.7%6.7%2.2%2.4%1.1%0.71%0.4%0.08%
Feb 202662.7%14.5%9.1%6.6%2.6%2.4%1%0.7%0.4%0.11%
Mar 202665.7%13.2%8.9%5.8%2.2%2.1%1%0.61%0.34%0.09%
Apr 202661.6%15.1%9.9%6.4%2.2%2.7%0.99%0.61%0.38%0.1%
May 202665.9%13.7%8.7%5.8%2%2.1%0.85%0.56%0.28%0.09%
Jun 202666.3%13.7%7.8%5.8%2.5%2.1%0.91%0.56%0.28%0.09%
Jul 202666%13.2%8.7%5.7%2.7%2.1%0.86%0.55%0.28%0.08%
Aug 202664.2%14%10.1%5.5%2.4%2%0.84%0.5%0.28%0.07%
Sep 2026——————————

How has the Kroo and Starling Bank comparison changed over the last 12 months?

How did search popularity change for UK and european digital banks and money apps worldwide in August 2026?

  1. Estimated monthly branded searches for Kroo worldwide fell 19.4% over 11 measured months, from 5.8K to 4.7K in August 2026.

  2. Estimated monthly branded searches for Starling Bank worldwide fell 13.6% over 11 measured months, from 145K to 125K in August 2026.

How each brand is measured

Brandwave collects information about searches that people make online using Kroo’s and Starling Bank’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Kroo

5 branded search terms

  • kroo app
  • Kroo Bank
  • kroo bank account
  • kroo banking
  • kroo current account

Starling Bank

24 branded search terms

  • bank starling
  • starling account
  • starling app
  • Starling Bank
  • starling bank account
  • starling bank app
  • starling bank application
  • starling bank business account
  • starling bank card
  • starling bank current account
  • starling bank interest rates
  • starling bank joint account
  • starling bank loans
  • starling bank savings account
  • starling bank uk
  • starling business account
  • starling business bank
  • starling business bank account
  • starling card
  • starling current account
  • starling interest rates
  • starling joint account
  • starling online banking
  • starling savings account

How the Brand Demand Index is measured

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