Brandwave

How popular isSketchUp in search?

In September 2026, there were an estimated 1.5M branded searches for SketchUp worldwide which is down 18% over the last 12 months. SketchUp holds 13.1% estimated Share of Search among CAD and 3D design software worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Tinkercad65.3%
  2. AutoCAD13.1%
  3. SketchUp13.1%
  4. Fusion 3603.9%
  5. Revit3.2%
  6. Blender1.4%
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Which CAD and 3D design software compete with SketchUp?

SketchUp against CAD and 3D design software worldwide, by month

Share of Search by month for Tinkercad, AutoCAD, SketchUp, Fusion 360, Revit. The figures are in the table below the chart.

View monthly share of search table
MonthTinkercadAutoCADSketchUpFusion 360RevitBlender
Oct 202567.4%11.1%13.5%4.1%2.7%1.2%
Nov 202562.9%12.6%15.4%4.6%3.1%1.4%
Dec 202562.4%12.4%15.3%5.6%2.5%1.7%
Jan 202659.2%11.8%17.7%6.5%2.9%1.9%
Feb 202664.8%10.6%15.8%4.8%2.6%1.4%
Mar 202662.9%12.6%15.4%4.6%3.1%1.4%
Apr 202664.8%10.6%15.8%4.8%2.6%1.4%
May 202665.4%10.7%16%3.9%2.6%1.4%
Jun 202662.9%12.5%15.4%4.6%3.1%1.4%
Jul 202656.6%13.8%16.9%6.2%4.2%2.3%
Aug 202659.8%14.6%14.6%5.4%3.6%2%
Sep 202665.3%13.1%13.1%3.9%3.2%1.4%

  1. 1.Tinkercad

    65.3%

    Held 1st. 7.5M estimated branded searches, +49.6% vs prior month. Share +5.4 points.

  2. 2.AutoCAD

    13.1%

    Held 2nd. 1.5M estimated branded searches, +23% vs prior month. Share -1.5 points.

  3. 3.SketchUp

    13.1%

    Held 3rd. 1.5M estimated branded searches, +23% vs prior month. Share -1.5 points.

  4. 4.Fusion 360

    3.9%

    Held 4th. 450K estimated branded searches, 0% vs prior month. Share -1.5 points.

  5. 5.Revit

    3.2%

    Held 5th. 368K estimated branded searches, +22.3% vs prior month. Share -0.4 points.

  6. 6.Blender

    1.4%

    Held 6th. 165K estimated branded searches, 0% vs prior month. Share -0.5 points.

Compare search popularity between SketchUp and its closest rivals

Every comparison with SketchUp

How has branded search demand for SketchUp changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for SketchUp worldwide fell from 1.8M to 1.5M.
  • Across the 12 months ending September 2026, SketchUp’s estimated Share of Search among CAD and 3D design software worldwide peaked at 17.7% in January 2026 and was lowest at 13.1% in September 2026.
  • Across the 12 months ending September 2026, SketchUp fell from 2nd to 3rd among CAD and 3D design software worldwide.

How did search popularity change for CAD and 3D design software worldwide in September 2026?

  1. In September 2026, Tinkercad gained estimated Share of Search among CAD and 3D design software worldwide, from 59.8% to 65.3%.

  2. In September 2026, AutoCAD lost estimated Share of Search among CAD and 3D design software worldwide, from 14.6% to 13.1%.

  3. In September 2026, SketchUp lost estimated Share of Search among CAD and 3D design software worldwide, from 14.6% to 13.1%.

  4. In September 2026, Fusion 360 lost estimated Share of Search among CAD and 3D design software worldwide, from 5.4% to 3.9%.

  5. In September 2026, Blender lost estimated Share of Search among CAD and 3D design software worldwide, from 2% to 1.4%.

Where does SketchUp compete?

SketchUp is ranked in three competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
CAD and 3D design software3rd of 613.1%Shown above
Architectural design software1st of 571.5%Show ranking
3D modelling software1st of 579.8%Show ranking

How is SketchUp measured?

Brandwave collects information about searches that people make online using SketchUp’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • sketchup

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How the Brand Demand Index is measured

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