How popular isShire in search?
In August 2026, there were an estimated 90.5K branded searches for Shire worldwide which held steady over the last 11 months. Shire holds 44.3% estimated Share of Search among log store brands worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
- Shire44.3%
Keter36.3%- Forest Garden10.9%
- Charles Bentley7.3%
- Arbor Garden0.78%
- Rowlinson0.49%
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Which log store brands compete with Shire?
Share of Search by month for Shire, Keter, Forest Garden, Charles Bentley. The figures are in the table below the chart.
View monthly share of search table
| Month | Shire | Keter | Forest Garden | Charles Bentley | Arbor Garden | Rowlinson |
|---|---|---|---|---|---|---|
| Oct 2025 | 51.9% | 34.7% | 10.4% | 1.7% | 0.92% | 0.5% |
| Nov 2025 | 51.7% | 34.5% | 10.3% | 2.1% | 0.91% | 0.5% |
| Dec 2025 | 56.7% | 31% | 9.3% | 1.8% | 0.81% | 0.45% |
| Jan 2026 | 50% | 33.4% | 10% | 5.5% | 0.72% | 0.49% |
| Feb 2026 | 45.4% | 37.1% | 11.1% | 5% | 0.8% | 0.61% |
| Mar 2026 | 41.7% | 41.7% | 10.2% | 4.6% | 1.1% | 0.6% |
| Apr 2026 | 38.3% | 46.6% | 9.4% | 4.2% | 1% | 0.55% |
| May 2026 | 37.1% | 45% | 11.1% | 5% | 1.2% | 0.66% |
| Jun 2026 | 35.8% | 43.7% | 13.1% | 5.8% | 0.92% | 0.63% |
| Jul 2026 | 44.9% | 36.7% | 11% | 6% | 0.79% | 0.64% |
| Aug 2026 | 44.3% | 36.3% | 10.9% | 7.3% | 0.78% | 0.49% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 44.3% | 90.5K | 0% | -0.5 points | |
| 2, held 2nd | 36.3% | 74K | 0% | -0.4 points | |
| 3, held 3rd | 10.9% | 22.2K | 0% | -0.1 points | |
| 4, held 4th | 7.3% | 14.8K | +22.3% | +1.3 points | |
| 5, held 5th | 0.78% | 1.6K | 0% | 0 points | |
| 6, held 6th | 0.49% | 1K | -23.1% | -0.2 points |
1.Shire
44.3%
Held 1st. 90.5K estimated branded searches, 0% vs prior month. Share -0.5 points.
2.
Keter36.3%
Held 2nd. 74K estimated branded searches, 0% vs prior month. Share -0.4 points.
10.9%
Held 3rd. 22.2K estimated branded searches, 0% vs prior month. Share -0.1 points.
7.3%
Held 4th. 14.8K estimated branded searches, +22.3% vs prior month. Share +1.3 points.
0.78%
Held 5th. 1.6K estimated branded searches, 0% vs prior month. Share 0 points.
0.49%
Held 6th. 1K estimated branded searches, -23.1% vs prior month. Share -0.2 points.
Compare search popularity between Shire and its closest rivals
How has branded search demand for Shire changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Shire worldwide held steady at 90.5K.
- Across the 11 months ending August 2026, Shire’s estimated Share of Search among log store brands worldwide decreased from 51.9% to 44.3%.
- Across the 11 months ending August 2026, Shire’s estimated Share of Search among log store brands worldwide peaked at 56.7% in December 2025 and was lowest at 35.8% in June 2026.
How did search popularity change for log store brands worldwide in August 2026?
5 changes
In August 2026, Charles Bentley gained estimated Share of Search among log store brands worldwide, from 6% to 7.3%.
In August 2026, Shire lost estimated Share of Search among log store brands worldwide, from 44.9% to 44.3%.

Keter’s estimated Share of Search among log store brands worldwide has lost ground for 3 months in a row, from 45% to 36.3% in August 2026.
Estimated monthly branded searches for Forest Garden worldwide rose 22.7% over 11 measured months, from 18.1K to 22.2K in August 2026.
Estimated monthly branded searches for Rowlinson worldwide rose 13.6% over 11 measured months, from 880 to 1K in August 2026.
How is Shire measured?
Brandwave collects information about searches that people make online using Shire’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- shire
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Is Shire your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.