How popular isRetell AI in search?
In August 2026, there were an estimated 74K branded searches for Retell AI worldwide which is up 22.3% over the last 11 months. Retell AI holds 65.1% estimated Share of Search among AI voice agents worldwide and is ranked 1st of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.
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Which AI voice agents compete with Retell AI?
Share of Search by month for Retell AI, Vapi, Bland AI, Synthflow. The figures are in the table below the chart.
View monthly share of search table
| Month | Retell AI | Vapi | Bland AI | Synthflow |
|---|---|---|---|---|
| Oct 2025 | 54.1% | 24.2% | 10.8% | 10.8% |
| Nov 2025 | 55.2% | 24.7% | 11% | 9% |
| Dec 2025 | 60.1% | 22% | 9.8% | 8% |
| Jan 2026 | 58.8% | 21.5% | 11.8% | 7.9% |
| Feb 2026 | 58.1% | 21.3% | 14.2% | 6.4% |
| Mar 2026 | 54.8% | 24.5% | 13.4% | 7.3% |
| Apr 2026 | 56.9% | 25.5% | 11.4% | 6.2% |
| May 2026 | 53.9% | 29.5% | 10.8% | 5.9% |
| Jun 2026 | 55.5% | 24.9% | 13.6% | 6.1% |
| Jul 2026 | 55.5% | 24.9% | 13.6% | 6.1% |
| Aug 2026 | 65.1% | 19.5% | 10.6% | 4.7% |
| Sep 2026 | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 65.1% | 74K | +22.3% | +9.6 points | |
| 2, held 2nd | 19.5% | 22.2K | -18.1% | -5.3 points | |
| 3, held 3rd | 10.6% | 12.1K | -18.2% | -2.9 points | |
| 4, held 4th | 4.7% | 5.4K | -18.2% | -1.3 points |
65.1%
Held 1st. 74K estimated branded searches, +22.3% vs prior month. Share +9.6 points.
2.
Vapi19.5%
Held 2nd. 22.2K estimated branded searches, -18.1% vs prior month. Share -5.3 points.
3.
Bland AI
10.6%
Held 3rd. 12.1K estimated branded searches, -18.2% vs prior month. Share -2.9 points.
4.7%
Held 4th. 5.4K estimated branded searches, -18.2% vs prior month. Share -1.3 points.
Compare search popularity between Retell AI and its closest rivals
How has branded search demand for Retell AI changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Retell AI worldwide rose from 60.5K to 74K.
- Across the 11 months ending August 2026, Retell AI’s estimated Share of Search among AI voice agents worldwide increased from 54.1% to 65.1%.
- Across the 11 months ending August 2026, Retell AI’s estimated Share of Search among AI voice agents worldwide peaked at 65.1% in August 2026 and was lowest at 53.9% in May 2026.
How did search popularity change for AI voice agents worldwide in August 2026?
4 changes
In August 2026, Retell AI gained estimated Share of Search among AI voice agents worldwide, from 55.5% to 65.1%.
In August 2026, Vapi lost estimated Share of Search among AI voice agents worldwide, from 24.9% to 19.5%.
In August 2026, Bland AI lost estimated Share of Search among AI voice agents worldwide, from 13.6% to 10.6%.
In August 2026, Synthflow lost estimated Share of Search among AI voice agents worldwide, from 6.1% to 4.7%.
How is Retell AI measured?
Brandwave collects information about searches that people make online using Retell AI’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- retell ai
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