Brandwave

How popular isPetco in search?

In September 2026, there were an estimated 4.1M branded searches for Petco worldwide which is down 18.2% over the last 12 months. Petco holds 28% estimated Share of Search among pet supply retailers worldwide and is ranked 2nd of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. PetSmart42%
  2. Petco28%
  3. Chewy18.8%
  4. Zooplus10.3%
  5. Pet Circle0.93%
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Which pet supply retailers compete with Petco?

Petco against pet supply retailers worldwide, by month

Share of Search by month for PetSmart, Petco, Chewy, Zooplus. The figures are in the table below the chart.

View monthly share of search table
MonthPetSmartPetcoChewyZooplusPet Circle
Oct 202542%28.1%18.8%10.3%0.93%
Nov 202541.9%28%18.8%10.2%1.1%
Dec 202542%28.1%18.8%10.3%0.93%
Jan 202642%28.1%18.8%10.3%0.93%
Feb 202640.2%26.9%22%9.9%1.1%
Mar 202642%28.1%18.8%10.3%0.93%
Apr 202645.1%24.7%20.2%9%0.99%
May 202642.8%28.6%19.1%8.6%0.94%
Jun 202637.9%31%20.8%9.3%1%
Jul 202644.4%29.7%16.3%8.9%0.8%
Aug 202642.8%28.6%19.2%8.6%0.77%
Sep 202642%28%18.8%10.3%0.93%

  1. 1.PetSmart

    42%

    Held 1st. 6.1M estimated branded searches, -18.2% vs prior month. Share -0.9 points.

  2. 2.Petco

    28%

    Held 2nd. 4.1M estimated branded searches, -18.2% vs prior month. Share -0.6 points.

  3. 3.Chewy

    18.8%

    Held 3rd. 2.7M estimated branded searches, -18.2% vs prior month. Share -0.4 points.

  4. 4.Zooplus

    10.3%

    Held 4th. 1.5M estimated branded searches, 0% vs prior month. Share +1.7 points.

  5. 5.Pet Circle

    0.93%

    Held 5th. 135K estimated branded searches, 0% vs prior month. Share +0.2 points.

Compare search popularity between Petco and its closest rivals

Every comparison with Petco

How has branded search demand for Petco changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Petco worldwide fell from 5M to 4.1M.
  • Across the 12 months ending September 2026, Petco’s estimated Share of Search among pet supply retailers worldwide peaked at 31% in June 2026 and was lowest at 24.7% in April 2026.

How did search popularity change for pet supply retailers worldwide in September 2026?

  1. In September 2026, Zooplus gained estimated Share of Search among pet supply retailers worldwide, from 8.6% to 10.3%.

  2. In September 2026, PetSmart lost estimated Share of Search among pet supply retailers worldwide, from 42.8% to 42%.

  3. In September 2026, Petco lost estimated Share of Search among pet supply retailers worldwide, from 28.6% to 28%.

  4. Estimated monthly branded searches for Chewy worldwide fell 18.2% over 12 measured months, from 3.4M to 2.7M in September 2026.

  5. Estimated monthly branded searches for Pet Circle worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026.

How is Petco measured?

Brandwave collects information about searches that people make online using Petco’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • petco

Do you work for Petco? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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