Petco vs Zooplus:Which is more popular by branded search?
In August 2026, Petco had more branded searches than Zooplus among pet supply retailers worldwide. Petco was estimated to have 5M branded searches compared to Zooplus’ 1.5M, and held a 28.6% Share of Search versus Zooplus’ 8.6%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Petco or Zooplus?
Compare the retailers people buy pet supplies from. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Petco, Zooplus. The figures are in the table below the chart.
View monthly share of search table
| Month | PetSmart | Petco | Chewy | Zooplus | Pet Circle |
|---|---|---|---|---|---|
| Oct 2025 | 42% | 28.1% | 18.8% | 10.3% | 0.93% |
| Nov 2025 | 41.9% | 28% | 18.8% | 10.2% | 1.1% |
| Dec 2025 | 42% | 28.1% | 18.8% | 10.3% | 0.93% |
| Jan 2026 | 42% | 28.1% | 18.8% | 10.3% | 0.93% |
| Feb 2026 | 40.2% | 26.9% | 22% | 9.9% | 1.1% |
| Mar 2026 | 42% | 28.1% | 18.8% | 10.3% | 0.93% |
| Apr 2026 | 45.1% | 24.7% | 20.2% | 9% | 0.99% |
| May 2026 | 42.8% | 28.6% | 19.1% | 8.6% | 0.94% |
| Jun 2026 | 37.9% | 31% | 20.8% | 9.3% | 1% |
| Jul 2026 | 44.4% | 29.7% | 16.3% | 8.9% | 0.8% |
| Aug 2026 | 42.8% | 28.6% | 19.2% | 8.6% | 0.77% |
| Sep 2026 | — | — | — | — | — |
How has the Petco and Zooplus comparison changed over the last 12 months?
3 findings
- Petco was ahead of Zooplus in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Petco’s estimated Share of Search among pet supply retailers worldwide moved from 28.1% to 28.6%, and its estimated monthly branded searches held steady at 5M.
- Across the 11 months ending August 2026, Zooplus’ estimated Share of Search among pet supply retailers worldwide moved from 10.3% to 8.6%, and its estimated monthly branded searches moved from 1.8M to 1.5M.
How did search popularity change for pet supply retailers worldwide in August 2026?
2 changes
In August 2026, Petco lost estimated Share of Search among pet supply retailers worldwide, from 29.7% to 28.6%.
Estimated monthly branded searches for Zooplus worldwide fell 18% over 11 measured months, from 1.8M to 1.5M in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Petco’s and Zooplus’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.