Brandwave

How popular isPeepers in search?

In August 2026, there were an estimated 49.5K branded searches for Peepers worldwide which is down 18.2% over the last 11 months. Peepers holds 10.9% estimated Share of Search among reading glasses worldwide and is ranked 2nd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Clic81.2%
  2. Peepers10.9%
  3. Foster Grant4%
  4. Izipizi2.2%
  5. ThinOptics1.5%
  6. Eyebobs0.29%
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Which reading glasses compete with Peepers?

Peepers against reading glasses worldwide, by month

Share of Search by month for Clic, Peepers, Foster Grant, Izipizi. The figures are in the table below the chart.

View monthly share of search table
MonthClicPeepersFoster GrantIzipiziThinOpticsEyebobs
Oct 202582.2%11%3.3%1.8%1.5%0.18%
Nov 202582.7%11.1%2.7%1.8%1.5%0.18%
Dec 202579.3%13%3.2%2.1%2.1%0.22%
Jan 202679.2%13%3.2%2.6%1.7%0.22%
Feb 202676.4%15.4%3.8%2.5%1.7%0.25%
Mar 202676.6%15.4%3.8%2.5%1.4%0.33%
Apr 202679%13%3.9%2.6%1.2%0.34%
May 202676%15.3%4.6%2.5%1.1%0.5%
Jun 202680.4%10.8%4.8%2.2%1.4%0.35%
Jul 202680.1%10.8%4.8%2.6%1.4%0.28%
Aug 202681.2%10.9%4%2.2%1.5%0.29%
Sep 2026——————

  1. 1.Clic

    81.2%

    Held 1st. 368K estimated branded searches, 0% vs prior month. Share +1.1 points.

  2. 2.Peepers

    10.9%

    Held 2nd. 49.5K estimated branded searches, 0% vs prior month. Share +0.1 points.

  3. 3.Foster Grant

    4%

    Held 3rd. 18.1K estimated branded searches, -18.5% vs prior month. Share -0.8 points.

  4. 4.Izipizi

    2.2%

    Held 4th. 9.9K estimated branded searches, -18.2% vs prior month. Share -0.4 points.

  5. 5.ThinOptics

    1.5%

    Held 5th. 6.6K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Eyebobs

    0.29%

    Held 6th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Peepers and its closest rivals

How has branded search demand for Peepers changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Peepers worldwide fell from 60.5K to 49.5K.
  • Across the 11 months ending August 2026, Peepers’ estimated Share of Search among reading glasses worldwide peaked at 15.4% in March 2026 and was lowest at 10.8% in July 2026.

How did search popularity change for reading glasses worldwide in August 2026?

  1. In August 2026, Clic gained estimated Share of Search among reading glasses worldwide, from 80.1% to 81.2%.

  2. In August 2026, Foster Grant lost estimated Share of Search among reading glasses worldwide, from 4.8% to 4%.

  3. Estimated monthly branded searches for Eyebobs worldwide rose 30% over 11 measured months, from 1K to 1.3K in August 2026.

  4. Estimated monthly branded searches for ThinOptics worldwide fell 18.5% over 11 measured months, from 8.1K to 6.6K in August 2026.

  5. Estimated monthly branded searches for Peepers worldwide fell 18.2% over 11 measured months, from 60.5K to 49.5K in August 2026.

How is Peepers measured?

Brandwave collects information about searches that people make online using Peepers’ name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • peepers

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How the Brand Demand Index is measured

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