Brandwave

How popular isPanadol in search?

In September 2026, there were an estimated 450K branded searches for Panadol worldwide which is down 18.2% over the last 12 months. Panadol holds 49.7% estimated Share of Search among pain relief brands worldwide and is ranked 1st of 4 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Panadol49.7%
  2. Nurofen40.6%
  3. Disprin6.7%
  4. Naprogesic3%
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Which pain relief brands compete with Panadol?

Panadol against pain relief brands worldwide, by month

Share of Search by month for Panadol, Nurofen, Disprin, Naprogesic. The figures are in the table below the chart.

View monthly share of search table
MonthPanadolNurofenDisprinNaprogesic
Oct 202550.6%41.4%5.6%2.5%
Nov 202551.1%41.8%4.6%2.5%
Dec 202546.3%46.3%5.1%2.3%
Jan 202650.6%41.4%5.6%2.5%
Feb 202650.3%41.1%5.5%3%
Mar 202650.3%41.1%5.5%3%
Apr 202650.3%41.1%5.5%3%
May 202650.3%41.1%5.5%3%
Jun 202650.3%41.1%5.5%3%
Jul 202650.3%41.1%5.5%3%
Aug 202649.7%40.6%6.7%3%
Sep 202649.7%40.6%6.7%3%
  1. 1.Panadol

    49.7%

    Held 1st. 450K estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.Nurofen

    40.6%

    Held 2nd. 368K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.Disprin

    6.7%

    Held 3rd. 60.5K estimated branded searches, 0% vs prior month. Share 0 points.

  4. Held 4th. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Panadol and its closest rivals

Every comparison with Panadol

How has branded search demand for Panadol changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Panadol worldwide fell from 550K to 450K.
  • Across the 12 months ending September 2026, Panadol’s estimated Share of Search among pain relief brands worldwide decreased from 50.6% to 49.7%.
  • Across the 12 months ending September 2026, Panadol’s estimated Share of Search among pain relief brands worldwide peaked at 51.1% in November 2025 and was lowest at 46.3% in December 2025.

How did search popularity change for pain relief brands worldwide in September 2026?

  1. Estimated monthly branded searches for Nurofen worldwide fell 18.2% over 12 measured months, from 450K to 368K in September 2026.

  2. Estimated monthly branded searches for Panadol worldwide fell 18.2% over 12 measured months, from 550K to 450K in September 2026.

How is Panadol measured?

Brandwave collects information about searches that people make online using Panadol’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • panadol

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How the Brand Demand Index is measured

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