Brandwave

How popular isOTC?

In September 2026, people searched for OTC by name about 3,860 times worldwide, an 18.2% decrease from the previous year. These searches made up 0.57% of all global gear puller brand searches, placing OTC sixth out of six brands. When we asked both ChatGPT and Google AI Overviews about gear puller brands, OTC appeared in four of the five answers and was the most recommended of the six.

Search and AI answers in September 2026

OTC is the sixth most searched of 6 competitors and the most recommended in AI answers.

  1. CraftsmanShare of searches 44.6%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
  2. Snap-onShare of searches 44.6%Mentioned in 2 of 5 AI answersPlace in AI recommendations 4th
  3. GearWrenchShare of searches 7.3%Mentioned in 1 of 5 AI answersPlace in AI recommendations 3rd
  4. KUKKOShare of searches 1.5%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
  5. OTCShare of searches 0.57%Mentioned in 4 of 5 AI answersPlace in AI recommendations 1st

+1 more

OTC website (opens in a new tab)

Follow OTC and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Top gear puller brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, OTC was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. OTC is the most recommended of the six.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. OTC1st
  2. KUKKO2nd
  3. GearWrench3rd
  4. Snap-on4th
  5. Proto5th
  6. Craftsman–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • OTC4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • KUKKO3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Snap-on2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • GearWrench1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Proto1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Craftsman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about gear puller brands

5 answers

  • Asked ChatGPT

    “Which gear puller brand should I buy?”

    1. 1OTC
    2. 2KUKKO
    3. 3Snap-on

  • Asked ChatGPT

    “What are the best gear puller brands?”

    1. 1OTC
    2. 2GearWrench
    3. 3KUKKO
    4. 4Proto

  • Asked ChatGPT

    “What's the best gear puller brand for a repair shop?”

    1. 1OTC
    2. 2KUKKO
    3. 3Snap-on

  • Searched Google, AI Overview

    “gear puller tools”

    1. Searched Google, AI Overview

      “heavy duty gear puller”

      1. 1OTC

    Not named in any answer:

    Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

    Which gear puller brands compete with OTC?

    OTC against gear puller brands worldwide, by month

    Share of searches by month for Craftsman, Snap-on, GearWrench, OTC. The figures are in the table below the chart.

    View monthly share of searches table
    MonthCraftsmanSnap-onGearWrenchKUKKOProtoOTC
    Oct 202539.7%48.6%8%1.3%1.6%0.76%
    Nov 202535.3%52.8%8.7%1.2%1.4%0.68%
    Dec 202544%44%8.8%1.2%1.4%0.56%
    Jan 202643.9%43.9%8.8%1.2%1.4%0.69%
    Feb 202649.5%40.5%6.7%1.1%1.3%0.93%
    Mar 202654.4%36.4%6%1.5%1.2%0.58%
    Apr 202649.6%40.6%6.7%1.1%1.3%0.65%
    May 202649.7%40.7%6.7%1.1%1.3%0.53%
    Jun 202653.8%36%7.2%0.97%1.4%0.56%
    Jul 202654.5%36.5%6%0.98%1.5%0.57%
    Aug 202649.8%40.7%6.7%0.89%1.3%0.63%
    Sep 202644.6%44.6%7.3%1.5%1.5%0.57%

    1. 1.Craftsman

      44.6%

      Held 1st. 301K estimated branded searches, -18.2% vs prior month. Share -5.2 points.

    2. 2.Snap-on

      44.6%

      Held 2nd. 301K estimated branded searches, 0% vs prior month. Share +3.9 points.

    3. 3.GearWrench

      7.3%

      Held 3rd. 49.5K estimated branded searches, 0% vs prior month. Share +0.6 points.

    4. 4.KUKKO

      1.5%

      Moved from 5th to 4th. 9.9K estimated branded searches, +50% vs prior month. Share +0.6 points.

    5. 5.Proto

      1.5%

      Moved from 4th to 5th. 9.9K estimated branded searches, 0% vs prior month. Share +0.1 points.

    6. 6.OTC

      0.57%

      Held 6th. 3.9K estimated branded searches, -17.2% vs prior month. Share -0.1 points.

    Compare popularity between OTC and its closest rivals

    Every comparison with OTC

    5 comparisons

    How has branded search demand for OTC changed worldwide over the last 12 months?

    2 findings
    • Across the 12 months ending September 2026, estimated monthly branded searches for OTC worldwide fell from 4.7K to 3.9K.
    • Across the 12 months ending September 2026, OTC’s share of searches among gear puller brands worldwide held steady, from 0.76% to 0.57%.

    How did search popularity change for gear puller brands worldwide in September 2026?

    5 changes

    1. In September 2026, KUKKO overtook Proto to rank 4th among gear puller brands worldwide, with 1.5% of the searches.

    2. In September 2026, Snap-on gained share of searches among gear puller brands worldwide, from 40.7% to 44.6%.

    3. In September 2026, GearWrench gained share of searches among gear puller brands worldwide, from 6.7% to 7.3%.

    4. In September 2026, Craftsman lost share of searches among gear puller brands worldwide, from 49.8% to 44.6%.

    5. Estimated monthly branded searches for OTC worldwide fell 18.2% over 12 measured months, from 4.7K to 3.9K in September 2026.

    How are OTC’s branded searches counted?

    2 search terms

    Brandwave collects information about searches that people make online using OTC’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

    • otc puller
    • otc tools

    Do you work for OTC? To request corrections or removal please contact us via our support page and we will be happy to assist.

    How the Brand Demand Index is measured

    Creator with pink hair and a pink jacket

    Is OTC your brand?

    Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.

    Start free