Brandwave

How popular isMSI in search?

In September 2026, there were an estimated 1M branded searches for MSI worldwide which is down 18% over the last 12 months. MSI holds 15.6% estimated Share of Search among computer chip and graphics card brands worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. ASUS30.4%
  2. AMD23.4%
  3. MSI15.6%
  4. Corsair13.1%
  5. Intel12.8%
  6. NVIDIA4.7%
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Where does MSI compete?

MSI is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Computer chip and graphics card brands3rd of 615.6%Shown below
Curved monitor brands2nd of 523%Show ranking

Which computer chip and graphics card brands compete with MSI?

MSI against computer chip and graphics card brands worldwide, by month

Share of Search by month for ASUS, AMD, MSI, Corsair, Intel, NVIDIA. The figures are in the table below the chart.

View monthly share of search table
MonthASUSAMDMSICorsairIntelNVIDIA
Oct 202526%29.5%16.1%11.2%13.2%4%
Nov 202527.5%25.5%17%14.4%11.5%4.2%
Dec 202530.1%18.6%18.6%15.7%12.5%4.6%
Jan 202627%20.5%16.7%17.1%13.7%5%
Feb 202631.4%24.1%16.1%13.6%10.8%4%
Mar 202630.5%19.1%15.7%16.1%12.9%5.8%
Apr 202625.9%23.9%16%13.5%16%4.8%
May 202623.3%32.2%14.4%12.1%14.4%3.5%
Jun 202627.1%25.4%20.8%11.7%11.4%3.4%
Jul 202624.6%18.5%27.8%12.8%12.5%3.7%
Aug 202630.4%23.4%15.6%13.2%12.8%4.7%
Sep 202630.4%23.4%15.6%13.1%12.8%4.7%
  1. 1.ASUS

    30.4%

    Held 1st. 2M estimated branded searches, -0.17% vs prior month. Share 0 points.

  2. 2.AMD

    23.4%

    Held 2nd. 1.5M estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.MSI

    15.6%

    Held 3rd. 1M estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Corsair

    13.1%

    Held 4th. 844K estimated branded searches, -0.08% vs prior month. Share 0 points.

  5. 5.Intel

    12.8%

    Held 5th. 823K estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.NVIDIA

    4.7%

    Held 6th. 301K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between MSI and its closest rivals

How has branded search demand for MSI changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for MSI worldwide fell from 1.2M to 1M.
  • Across the 12 months ending September 2026, MSI’s estimated Share of Search among computer chip and graphics card brands worldwide peaked at 27.8% in July 2026 and was lowest at 14.4% in May 2026.

How did search popularity change for computer chip and graphics card brands worldwide in September 2026?

  1. Intel’s estimated Share of Search among computer chip and graphics card brands worldwide has gained ground for 3 months in a row, from 11.4% to 12.8% in September 2026.

  2. NVIDIA’s estimated Share of Search among computer chip and graphics card brands worldwide has gained ground for 3 months in a row, from 3.4% to 4.7% in September 2026.

  3. Estimated monthly branded searches for AMD worldwide fell 33% over 12 measured months, from 2.2M to 1.5M in September 2026.

  4. Estimated monthly branded searches for MSI worldwide fell 18% over 12 measured months, from 1.2M to 1M in September 2026.

How is MSI measured?

Brandwave collects information about searches that people make online using MSI’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • msi

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How the Brand Demand Index is measured

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Is MSI your brand?

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