How popular isMasterplug in search?
In August 2026, there were an estimated 3.6K branded searches for Masterplug worldwide which held steady over the last 11 months. Masterplug holds 0.17% estimated Share of Search among power strip brands worldwide and is ranked 6th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Anker65.4%- APC21.7%
Belkin9.7%- Brennenstuhl2%
- Tripp Lite1.1%
- Masterplug0.17%
Follow Masterplug and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Where does Masterplug compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Power strip brands | 6th of 6 | 0.17% | Shown below |
| Extension lead brands | 6th of 6 | 0.18% | Show ranking |
Which power strip brands compete with Masterplug?
Share of Search by month for Anker, APC, Belkin, Masterplug. The figures are in the table below the chart.
View monthly share of search table
| Month | Anker | APC | Belkin | Brennenstuhl | Tripp Lite | Masterplug |
|---|---|---|---|---|---|---|
| Oct 2025 | 59.1% | 27.1% | 9.9% | 2.4% | 1.3% | 0.18% |
| Nov 2025 | 60% | 26.6% | 9.7% | 2.4% | 1.1% | 0.21% |
| Dec 2025 | 58.5% | 27.6% | 10.1% | 2.5% | 1.1% | 0.22% |
| Jan 2026 | 60.2% | 26.3% | 9.6% | 2.4% | 1.3% | 0.21% |
| Feb 2026 | 60% | 26.4% | 9.7% | 2.4% | 1.3% | 0.21% |
| Mar 2026 | 62.3% | 25.2% | 9.2% | 1.9% | 1.2% | 0.17% |
| Apr 2026 | 66.4% | 22.2% | 8.1% | 2% | 1.1% | 0.18% |
| May 2026 | 65.5% | 21.9% | 9.8% | 1.6% | 1.1% | 0.17% |
| Jun 2026 | 65.5% | 21.9% | 9.8% | 1.6% | 1.1% | 0.17% |
| Jul 2026 | 65.7% | 22.9% | 8.4% | 1.7% | 1.1% | 0.18% |
| Aug 2026 | 65.4% | 21.7% | 9.7% | 2% | 1.1% | 0.17% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 65.4% | 1.4M | +4.9% | -0.3 points | |
| 2, held 2nd | 21.7% | 450K | 0% | -1.2 points | |
| 3, held 3rd | 9.7% | 201K | +21.8% | +1.3 points | |
| 4, held 4th | 2% | 40.5K | +22.4% | +0.3 points | |
| 5, held 5th | 1.1% | 22.2K | 0% | -0.1 points | |
| 6, held 6th | 0.17% | 3.6K | 0% | 0 points |
1.
Anker65.4%
Held 1st. 1.4M estimated branded searches, +4.9% vs prior month. Share -0.3 points.
2.APC
21.7%
Held 2nd. 450K estimated branded searches, 0% vs prior month. Share -1.2 points.
3.
Belkin9.7%
Held 3rd. 201K estimated branded searches, +21.8% vs prior month. Share +1.3 points.
2%
Held 4th. 40.5K estimated branded searches, +22.4% vs prior month. Share +0.3 points.
1.1%
Held 5th. 22.2K estimated branded searches, 0% vs prior month. Share -0.1 points.
0.17%
Held 6th. 3.6K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Masterplug and its closest rivals
How has branded search demand for Masterplug changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Masterplug worldwide held steady at 3.6K.
- Across the 11 months ending August 2026, Masterplug’s estimated Share of Search among power strip brands worldwide held steady, from 0.18% to 0.17%.
How did search popularity change for power strip brands worldwide in August 2026?
5 changes
In August 2026, Belkin gained estimated Share of Search among power strip brands worldwide, from 8.4% to 9.7%.
In August 2026, APC lost estimated Share of Search among power strip brands worldwide, from 22.9% to 21.7%.
Estimated monthly branded searches for Anker worldwide rose 13.2% over 11 measured months, from 1.2M to 1.4M in August 2026.
Estimated monthly branded searches for Brennenstuhl worldwide fell 18.2% over 11 measured months, from 49.5K to 40.5K in August 2026.
Estimated monthly branded searches for Tripp Lite worldwide fell 18.1% over 11 measured months, from 27.1K to 22.2K in August 2026.
How is Masterplug measured?
Brandwave collects information about searches that people make online using Masterplug’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- masterplug
Do you work for Masterplug? To request corrections or removal please contact us via our support page and we will be happy to assist.
Is Masterplug your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.