Brandwave

How popular isLoctite in search?

In September 2026, there were an estimated 246K branded searches for Loctite worldwide which held steady over the last 12 months. Loctite holds 40.7% estimated Share of Search among adhesive and sealant brands worldwide and is ranked 1st of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Loctite40.7%
  2. Gorilla Glue27.3%
  3. Araldite18.2%
  4. Liquid Nails8.2%
  5. Holdfast5.5%
  6. Parfix0.21%
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Where does Loctite compete?

Loctite is ranked in two competitor sets. Each share is worked out among that set's brands, so it differs from set to set.
Competitor setRankShare of SearchRanking
Adhesive and sealant brands1st of 640.7%Shown below
Epoxy brands1st of 444.9%Show ranking

Which adhesive and sealant brands compete with Loctite?

Loctite against adhesive and sealant brands worldwide, by month

Share of Search by month for Loctite, Gorilla Glue, Araldite, Liquid Nails, Holdfast. The figures are in the table below the chart.

View monthly share of search table
MonthLoctiteGorilla GlueAralditeLiquid NailsHoldfastParfix
Oct 202539.1%32%14.4%7.9%6.4%0.25%
Nov 202541.5%27.8%15.3%8.4%6.8%0.22%
Dec 202536.7%30.1%16.5%7.4%9%0.24%
Jan 202640.1%26.9%14.8%8.1%9.9%0.21%
Feb 202641.5%27.8%15.3%6.8%8.4%0.22%
Mar 202639.3%26.3%14.4%7.9%11.8%0.26%
Apr 202640.9%27.4%15%8.2%8.2%0.22%
May 202640.2%26.9%18%8.1%6.6%0.21%
Jun 202641.6%22.8%18.6%8.4%8.4%0.17%
Jul 202639.6%26.6%17.7%8%8%0.21%
Aug 202640.2%26.9%18%8.1%6.6%0.21%
Sep 202640.7%27.3%18.2%8.2%5.5%0.21%

  1. 1.Loctite

    40.7%

    Held 1st. 246K estimated branded searches, 0% vs prior month. Share +0.5 points.

  2. 2.Gorilla Glue

    27.3%

    Held 2nd. 165K estimated branded searches, 0% vs prior month. Share +0.3 points.

  3. 3.Araldite

    18.2%

    Held 3rd. 110K estimated branded searches, 0% vs prior month. Share +0.2 points.

  4. 4.Liquid Nails

    8.2%

    Held 4th. 49.5K estimated branded searches, 0% vs prior month. Share +0.1 points.

  5. 5.Holdfast

    5.5%

    Held 5th. 33.1K estimated branded searches, -18.3% vs prior month. Share -1.1 points.

  6. 6.Parfix

    0.21%

    Held 6th. 1.3K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Loctite and its closest rivals

Every comparison with Loctite

How has branded search demand for Loctite changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Loctite worldwide held steady at 246K.
  • Across the 12 months ending September 2026, Loctite’s estimated Share of Search among adhesive and sealant brands worldwide increased from 39.1% to 40.7%.
  • Across the 12 months ending September 2026, Loctite’s estimated Share of Search among adhesive and sealant brands worldwide peaked at 41.6% in June 2026 and was lowest at 36.7% in December 2025.

How did search popularity change for adhesive and sealant brands worldwide in September 2026?

  1. In September 2026, Holdfast lost estimated Share of Search among adhesive and sealant brands worldwide, from 6.6% to 5.5%.

  2. Gorilla Glue’s estimated Share of Search among adhesive and sealant brands worldwide has gained ground for 3 months in a row, from 22.8% to 27.3% in September 2026.

  3. Estimated monthly branded searches for Araldite worldwide rose 21.5% over 12 measured months, from 90.5K to 110K in September 2026.

  4. Estimated monthly branded searches for Parfix worldwide fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.

How is Loctite measured?

Brandwave collects information about searches that people make online using Loctite’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • loctite

How the Brand Demand Index is measured

Who owns Loctite?

Loctite is owned by Henkel AG & Co. KGaA. Brandwave does not track any other brands owned by Henkel AG & Co. KGaA.

Do you work for Loctite? To request corrections or removal please contact us via our support page and we will be happy to assist.

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