Brandwave

How popular isLocalize in search?

In August 2026, there were an estimated 210 branded searches for Localize worldwide which is down 56.3% over the last 11 months. Localize holds 0.42% estimated Share of Search among website localization platforms worldwide and is ranked 5th of 5 competitors for search popularity. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Weglot44.7%
  2. Crowdin30.4%
  3. Lokalise16.5%
  4. Phrase8.1%
  5. Localize0.42%
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Which website localization platforms compete with Localize?

Localize against website localization platforms worldwide, by month

Share of Search by month for Weglot, Crowdin, Lokalise, Phrase, Localize. The figures are in the table below the chart.

View monthly share of search table
MonthWeglotCrowdinLokalisePhraseLocalize
Oct 202547.9%26.8%18.2%6.3%0.68%
Nov 202543.4%29.7%20.2%6.1%0.61%
Dec 202547.9%26.8%18%6.6%0.68%
Jan 202641.1%34.1%18.7%5.6%0.58%
Feb 202643.3%29.6%19.9%6.6%0.61%
Mar 202641.4%28.3%23%6.5%0.72%
Apr 202643.6%29.7%19.8%6.3%0.62%
May 202640.7%33.8%18.5%6.6%0.47%
Jun 202643.2%29.4%19.5%7.4%0.5%
Jul 202644.7%30.6%16.7%7.5%0.52%
Aug 202644.7%30.4%16.5%8.1%0.42%
Sep 2026—————
  1. 1.Weglot

    44.7%

    held 1st · 22.5K estimated branded searches · 0% vs prior month · -0.1 points

  2. 2.Crowdin

    30.4%

    held 2nd · 15.3K estimated branded searches · -0.45% vs prior month · -0.2 points

  3. 3.Lokalise

    16.5%

    held 3rd · 8.3K estimated branded searches · -0.95% vs prior month · -0.2 points

  4. 4.Phrase

    8.1%

    held 4th · 4.1K estimated branded searches · +8% vs prior month · +0.6 points

  5. 5.Localize

    0.42%

    held 5th · 210 estimated branded searches · -19.2% vs prior month · -0.1 points

Compare search popularity between Localize and its closest rivals

How has branded search demand for Localize changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Localize worldwide fell from 480 to 210.
  • Across the 11 months ending August 2026, Localize’s estimated Share of Search among website localization platforms worldwide held steady, from 0.68% to 0.42%.

How did search popularity change for website localization platforms worldwide in August 2026?

  1. In August 2026, Phrase gained estimated Share of Search among website localization platforms worldwide, from 7.5% to 8.1%.

  2. Estimated monthly branded searches for Localize worldwide fell 56.3% over 11 measured months, from 480 to 210 in August 2026.

  3. Estimated monthly branded searches for Lokalise worldwide fell 35.1% over 11 measured months, from 12.8K to 8.3K in August 2026.

  4. Estimated monthly branded searches for Weglot worldwide fell 32.9% over 11 measured months, from 33.6K to 22.5K in August 2026.

  5. Estimated monthly branded searches for Crowdin worldwide fell 18.4% over 11 measured months, from 18.8K to 15.3K in August 2026.

How is Localize measured?

Brandwave collects information about searches that people make online using Localize’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

2 branded search terms

  • localize js
  • localizejs

Do you work for Localize? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Localize your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.