Brandwave

How popular isKnapsack in search?

In August 2026, there were an estimated 20 branded searches for Knapsack worldwide which held steady over the last 11 months. Knapsack holds 0.03% estimated Share of Search among design system platforms worldwide and is ranked 5th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Chromatic87.7%
  2. zeroheight9.6%
  3. Storybook2.3%
  4. Supernova0.38%
  5. Knapsack0.03%
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Which design system platforms compete with Knapsack?

Knapsack against design system platforms worldwide, by month

Share of Search by month for Chromatic, zeroheight, Storybook, Knapsack. The figures are in the table below the chart.

View monthly share of search table
MonthChromaticzeroheightStorybookSupernovaKnapsack
Oct 202584.7%11.4%3.3%0.55%0.02%
Nov 202587.1%9.6%2.8%0.46%0.06%
Dec 202588.8%7.9%2.9%0.38%0.05%
Jan 202687.1%9.6%2.8%0.46%0.02%
Feb 202685.3%11.5%2.7%0.55%0.04%
Mar 202685.2%11.4%2.8%0.55%0.03%
Apr 202685.2%11.4%2.7%0.68%0.03%
May 202682.7%13.6%3.2%0.53%0.03%
Jun 202685.8%11.5%2.3%0.45%0.03%
Jul 202683.1%13.6%2.7%0.54%0.03%
Aug 202687.7%9.6%2.3%0.38%0.03%
Sep 2026—————
  1. 1.Chromatic

    87.7%

    Held 1st. 60.5K estimated branded searches, +22.2% vs prior month. Share +4.6 points.

  2. Held 2nd. 6.6K estimated branded searches, -18.6% vs prior month. Share -4.1 points.

  3. 3.Storybook

    2.3%

    Held 3rd. 1.6K estimated branded searches, 0% vs prior month. Share -0.4 points.

  4. 4.Supernova

    0.38%

    Held 4th. 260 estimated branded searches, -18.8% vs prior month. Share -0.2 points.

  5. 5.Knapsack

    0.03%

    Held 5th. 20 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between Knapsack and its closest rivals

How has branded search demand for Knapsack changed worldwide over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Knapsack worldwide held steady at 20.
  • Across the 11 months ending August 2026, Knapsack’s estimated Share of Search among design system platforms worldwide held steady, from 0.02% to 0.03%.

How did search popularity change for design system platforms worldwide in August 2026?

  1. In August 2026, Chromatic gained estimated Share of Search among design system platforms worldwide, from 83.1% to 87.7%.

  2. In August 2026, zeroheight lost estimated Share of Search among design system platforms worldwide, from 13.6% to 9.6%.

  3. Estimated monthly branded searches for Supernova worldwide fell 45.8% over 11 measured months, from 480 to 260 in August 2026.

  4. Estimated monthly branded searches for Storybook worldwide fell 44.8% over 11 measured months, from 2.9K to 1.6K in August 2026.

How is Knapsack measured?

Brandwave collects information about searches that people make online using Knapsack’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

1 branded search term

  • knapsack design

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How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Is Knapsack your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.