How popular isKaytee in search?
In August 2026, there were an estimated 4.4K branded searches for Kaytee worldwide which is up 22.2% over the last 11 months. Kaytee holds 3.6% estimated Share of Search among small pet cages worldwide and is ranked 5th of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Living World33.3%
Savic27.2%
PawHut22.3%
Ferplast12.2%
Kaytee3.6%
MidWest Homes for Pets1.3%
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Which small pet cages compete with Kaytee?
Share of Search by month for Living World, Savic, PawHut, Ferplast, Kaytee. The figures are in the table below the chart.
View monthly share of search table
| Month | Living World | Savic | PawHut | Ferplast | Kaytee | MidWest Homes for Pets |
|---|---|---|---|---|---|---|
| Oct 2025 | 29.6% | 29.6% | 19.9% | 16.2% | 3.2% | 1.4% |
| Nov 2025 | 29.6% | 29.6% | 19.9% | 16.2% | 3.2% | 1.4% |
| Dec 2025 | 37.4% | 30.6% | 16.8% | 11.2% | 2.7% | 1.2% |
| Jan 2026 | 37.2% | 20.4% | 20.4% | 16.6% | 4% | 1.5% |
| Feb 2026 | 31.4% | 25.7% | 21.1% | 17.2% | 3.4% | 1.2% |
| Mar 2026 | 34.1% | 22.8% | 22.8% | 15.2% | 3.7% | 1.3% |
| Apr 2026 | 33.3% | 27.2% | 22.3% | 12.2% | 3.6% | 1.3% |
| May 2026 | 35.1% | 23.5% | 23.5% | 12.8% | 3.8% | 1.4% |
| Jun 2026 | 45.1% | 16.5% | 20.2% | 13.5% | 3.3% | 1.5% |
| Jul 2026 | 38% | 17% | 25.4% | 13.9% | 4.1% | 1.5% |
| Aug 2026 | 33.3% | 27.2% | 22.3% | 12.2% | 3.6% | 1.3% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 33.3% | 40.5K | 0% | -4.7 points | |
| 2, moved from 3rd to 2nd | 27.2% | 33.1K | +82.9% | +10.2 pointsmoved from 3rd to 2nd | |
| 3, moved from 2nd to 3rd | 22.3% | 27.1K | 0% | -3.1 pointsmoved from 2nd to 3rd | |
| 4, held 4th | 12.2% | 14.8K | 0% | -1.7 points | |
| 5, held 5th | 3.6% | 4.4K | 0% | -0.5 points | |
| 6, held 6th | 1.3% | 1.6K | 0% | -0.2 points |
33.3%
Held 1st. 40.5K estimated branded searches, 0% vs prior month. Share -4.7 points.
2.
Savic27.2%
Moved from 3rd to 2nd. 33.1K estimated branded searches, +82.9% vs prior month. Share +10.2 points.
3.
PawHut22.3%
Moved from 2nd to 3rd. 27.1K estimated branded searches, 0% vs prior month. Share -3.1 points.
4.
Ferplast12.2%
Held 4th. 14.8K estimated branded searches, 0% vs prior month. Share -1.7 points.
5.
Kaytee3.6%
Held 5th. 4.4K estimated branded searches, 0% vs prior month. Share -0.5 points.
1.3%
Held 6th. 1.6K estimated branded searches, 0% vs prior month. Share -0.2 points.
Compare search popularity between Kaytee and its closest rivals
How has branded search demand for Kaytee changed worldwide over the last 12 months?
2 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Kaytee worldwide rose from 3.6K to 4.4K.
- Across the 11 months ending August 2026, Kaytee’s estimated Share of Search among small pet cages worldwide peaked at 4.1% in July 2026 and was lowest at 2.7% in December 2025.
How did search popularity change for small pet cages worldwide in August 2026?
5 changes
In August 2026, Savic overtook PawHut to rank 2nd among small pet cages worldwide, at 27.2%.
In August 2026, Living World lost estimated Share of Search among small pet cages worldwide, from 38% to 33.3%.
In August 2026, PawHut lost estimated Share of Search among small pet cages worldwide, from 25.4% to 22.3%.
In August 2026, Ferplast lost estimated Share of Search among small pet cages worldwide, from 13.9% to 12.2%.
In August 2026, Kaytee lost estimated Share of Search among small pet cages worldwide, from 4.1% to 3.6%.
Where does Kaytee compete?
| Competitor set | Rank | Share of Search | Ranking |
|---|---|---|---|
| Small pet cages | 5th of 6 | 3.6% | Shown above |
| Bird seed | 3rd of 6 | 9.3% | Show ranking |
How is Kaytee measured?
Brandwave collects information about searches that people make online using Kaytee’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- kaytee
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Is Kaytee your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.