How popular isHaswing in search?
In August 2026, there were an estimated 3.6K branded searches for Haswing worldwide which held steady over the last 11 months. Haswing holds 2.4% estimated Share of Search among trolling motors worldwide and is ranked 3rd of 6 competitors for search popularity. These are worldwide searches for English-language branded terms.
Watersnake59.3%
Minn Kota32.5%- Haswing2.4%
MotorGuide2.4%
Rhodan1.9%
Newport1.6%
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Which trolling motors compete with Haswing?
Share of Search by month for Watersnake, Minn Kota, Haswing, MotorGuide. The figures are in the table below the chart.
View monthly share of search table
| Month | Watersnake | Minn Kota | Haswing | MotorGuide | Rhodan | Newport |
|---|---|---|---|---|---|---|
| Oct 2025 | 58.6% | 32.1% | 2.9% | 3.5% | 1.9% | 1% |
| Nov 2025 | 48.7% | 39.8% | 3.5% | 4.3% | 2.4% | 1.3% |
| Dec 2025 | 53.3% | 35.7% | 3.1% | 3.9% | 2.6% | 1.4% |
| Jan 2026 | 49.4% | 40.4% | 2.9% | 3.6% | 2.4% | 1.3% |
| Feb 2026 | 49.3% | 40.3% | 2.9% | 3.6% | 2.4% | 1.6% |
| Mar 2026 | 54.1% | 36.2% | 2.6% | 3.2% | 2.1% | 1.8% |
| Apr 2026 | 60% | 33% | 2% | 2.4% | 1.3% | 1.3% |
| May 2026 | 64% | 28.7% | 2.1% | 2.1% | 1.7% | 1.4% |
| Jun 2026 | 59.8% | 32.9% | 2% | 2.4% | 1.3% | 1.6% |
| Jul 2026 | 59.3% | 32.5% | 2.4% | 2.4% | 1.6% | 1.9% |
| Aug 2026 | 59.3% | 32.5% | 2.4% | 2.4% | 1.9% | 1.6% |
| Sep 2026 | — | — | — | — | — | — |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 59.3% | 90.5K | 0% | 0 points | |
| 2, held 2nd | 32.5% | 49.5K | 0% | 0 points | |
| 3, held 3rd | 2.4% | 3.6K | 0% | 0 points | |
| 4, held 4th | 2.4% | 3.6K | 0% | 0 points | |
| 5, moved from 6th to 5th | 1.9% | 2.9K | +20.8% | +0.3 pointsmoved from 6th to 5th | |
| 6, moved from 5th to 6th | 1.6% | 2.4K | -17.2% | -0.3 pointsmoved from 5th to 6th |
59.3%
Held 1st. 90.5K estimated branded searches, 0% vs prior month. Share 0 points.
32.5%
Held 2nd. 49.5K estimated branded searches, 0% vs prior month. Share 0 points.
3.Haswing
2.4%
Held 3rd. 3.6K estimated branded searches, 0% vs prior month. Share 0 points.
2.4%
Held 4th. 3.6K estimated branded searches, 0% vs prior month. Share 0 points.
5.
Rhodan1.9%
Moved from 6th to 5th. 2.9K estimated branded searches, +20.8% vs prior month. Share +0.3 points.
6.
Newport1.6%
Moved from 5th to 6th. 2.4K estimated branded searches, -17.2% vs prior month. Share -0.3 points.
Compare search popularity between Haswing and its closest rivals
How has branded search demand for Haswing changed worldwide over the last 12 months?
3 findings
- Across the 11 months ending August 2026, estimated monthly branded searches for Haswing worldwide held steady at 3.6K.
- Across the 11 months ending August 2026, Haswing’s estimated Share of Search among trolling motors worldwide peaked at 3.5% in November 2025 and was lowest at 2% in June 2026.
- Across the 11 months ending August 2026, Haswing rose from 4th to 3rd among trolling motors worldwide.
How did search popularity change for trolling motors worldwide in August 2026?
5 changes

In August 2026, Rhodan rose from 6th to 5th among trolling motors worldwide.

In August 2026, Newport fell from 5th to 6th among trolling motors worldwide.

Estimated monthly branded searches for Watersnake worldwide rose 22.3% over 11 measured months, from 74K to 90.5K in August 2026.

Estimated monthly branded searches for Minn Kota worldwide rose 22.2% over 11 measured months, from 40.5K to 49.5K in August 2026.

Estimated monthly branded searches for MotorGuide worldwide fell 18.2% over 11 measured months, from 4.4K to 3.6K in August 2026.
How is Haswing measured?
Brandwave collects information about searches that people make online using Haswing’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- haswing
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Is Haswing your brand?
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