Brandwave

How popular isGossamer Gear in search?

In September 2026, there were an estimated 20K branded searches for Gossamer Gear worldwide which is up 22% over the last 12 months. Gossamer Gear holds 12.7% estimated Share of Search among hiking backpack brands worldwide and is ranked 4th of 5 competitors for search popularity. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Hyperlite Mountain Gear52.2%
  2. Gregory18.2%
  3. Deuter12.8%
  4. Gossamer Gear12.7%
  5. Granite Gear4.1%
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Which hiking backpack brands compete with Gossamer Gear?

Gossamer Gear against hiking backpack brands worldwide, by month

Share of Search by month for Hyperlite Mountain Gear, Gregory, Deuter, Gossamer Gear, Granite Gear. The figures are in the table below the chart.

View monthly share of search table
MonthHyperlite Mountain GearGregoryDeuterGossamer GearGranite Gear
Oct 202555%16%13.5%11.2%4.3%
Nov 202555.6%15%12.6%12.7%4.1%
Dec 202554.8%14.4%12%14.9%4%
Jan 202654.3%15.9%12.8%12.9%4.1%
Feb 202655.9%17.1%11.2%11.4%4.4%
Mar 202650.7%14.7%12.4%15.2%7.1%
Apr 202652%14.9%12.7%15.6%4.8%
May 202648.6%16.6%11.9%17.4%5.4%
Jun 202652.1%14.8%12.8%15.6%4.7%
Jul 202650%16.7%14.3%14.6%4.4%
Aug 202650.1%16.9%14.4%14.3%4.4%
Sep 202652.2%18.2%12.8%12.7%4.1%
  1. Held 1st. 82.1K estimated branded searches, -4.6% vs prior month. Share +2.1 points.

  2. 2.Gregory

    18.2%

    Held 2nd. 28.7K estimated branded searches, -1% vs prior month. Share +1.4 points.

  3. 3.Deuter

    12.8%

    Held 3rd. 20.1K estimated branded searches, -18.7% vs prior month. Share -1.6 points.

  4. Held 4th. 20K estimated branded searches, -18.7% vs prior month. Share -1.6 points.

  5. Held 5th. 6.4K estimated branded searches, -15.8% vs prior month. Share -0.3 points.

Compare search popularity between Gossamer Gear and its closest rivals

How has branded search demand for Gossamer Gear changed worldwide over the last 12 months?

  • Across the 12 months ending September 2026, estimated monthly branded searches for Gossamer Gear worldwide rose from 16.4K to 20K.
  • Across the 12 months ending September 2026, Gossamer Gear’s estimated Share of Search among hiking backpack brands worldwide increased from 11.2% to 12.7%.
  • Across the 12 months ending September 2026, Gossamer Gear’s estimated Share of Search among hiking backpack brands worldwide peaked at 17.4% in May 2026 and was lowest at 11.2% in October 2025.

How did search popularity change for hiking backpack brands worldwide in September 2026?

  1. In September 2026, Hyperlite Mountain Gear gained estimated Share of Search among hiking backpack brands worldwide, from 50.1% to 52.2%.

  2. In September 2026, Gregory gained estimated Share of Search among hiking backpack brands worldwide, from 16.9% to 18.2%.

  3. In September 2026, Deuter lost estimated Share of Search among hiking backpack brands worldwide, from 14.4% to 12.8%.

  4. In September 2026, Gossamer Gear lost estimated Share of Search among hiking backpack brands worldwide, from 14.3% to 12.7%.

How is Gossamer Gear measured?

Brandwave collects information about searches that people make online using Gossamer Gear’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

3 branded search terms

  • gossamer gear
  • gossamer gear mariposa
  • gossamergear

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How the Brand Demand Index is measured

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Is Gossamer Gear your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.